# Raj Paul Experience --- ### Profile _Who are you and why are you passionate about 'Helping Startups Brand themselves for Success'_ _What's your story to get here?_ _Where are you going / What are your aspirations?_ ### Polywork Highlight Ideas #### Past - Designed Wellcare Logo - Grey Software V3 Landing - Grey Software Logo - GS Figma Design System - Behance projects - Posters - Highlight Course Completions with Notion Notes #### Ongoing - Grey Software V4 Landing __ Graphic Designer with/doing __ Versatile GD helping startups brand the __ Versatile Graphic Designer helping digital-first startups brand themselves for more successful outcomes VS Versatile Graphic Designer helping startups brand themselves for success Versatile Graphic Designer Passionate about Helping Startups Brand themselves for Success ### Chainlabs ### Wellcare Logo - List under projects section ### Focused Browsing :+1: : - Served as the lead product designer alongside a software engineer and a product owner to develop a web extension that boosts productivity by hiding news feeds - Researched alternative products and defined user pain points - Designed the extension's UI on Figma and assisted with developer handoff via Overlay - Designed the product's marketing materials - Lead Design for Focused Browsing, a productivity focused Open Source Chrome extension by Grey Software : - Daily work responsibilities included Async Collaboration, Brainstorming, Identifying user needs, Defining user personas and journies, Wireframing, Visual Design and Chrome webstore Graphics. - Helped the team learn and educated them about the Basics of Design and Design fundamentals - Learned GitLab : - Gitlab Issue Creation and Management - Project Management using GitLab - Learned Markdown Syntax : - Learned how to use Markdown Syntax for documentation on Gitlab and Hackmd - Used HackMD.io to document Competitive Research and Iterative feedbacks ### Grey Software's website :+1: : - Lead Design for Grey Software's website redesign - Redesign responsibilities included Web layouting, Wireframing, Copywriting, Defining User flows - Created a mini Design System to help kickstart the new website and the future projects ### Overall :+1: : - Spearheaded initiatives for redesigning the logo, brand identity, and websites - Worked with the founder on defining Values, Tone of Voice, and other important brand touch points - Curated and shared design resources for my teammates and the community - Guided the founder to integrate behavioural economics and marketing strategies into the design direction