# CanDash Sync Meeting (08/21/20)

## Topics to Discuss

* [x] Inserting the Dashboard on the Paradigm Site
* both Dan and Martin have blogdown versions
* [ ] Using Paradigm instead of creating new LLC
* need to transfer domain on Google
* [x] See the work that Martin has done
* [x] blogdown theme selected,
* [x] need to customize and develop content
* [ ] Upload Paradigm brand material and create business on LeafWire
*
* [ ] Discuss signing up for LeafWire [Marketplace](https://www.leafwire.com/marketplace/product-create/5ed52d09fa705e00130b0d46)?
* need website ready first!

## To-Dos

* [ ] Get 30 second intro video on Paradigm
* [ ] Construct a narrative in video:
* Where cannabis is going,
* Why you need data to be competetive,
* How does it make your business successful.
* We like "Sativfy" for the product name.
* [ ] What POS do they use and what data formats are they in?
* [ ] Add demo request to landing page.
* [ ] Make general statements in video that showcase massive opportunity.
* [ ] One sentence to grab interest "Data is the decision point for that market".
* Using data is becoming important to be successful - Ad copy.

## Action Steps

1. Make a 30-second video
2. Get dashboard up on (new) Paradigm site
3. Create better snapshots of good visualizations for video (4 in each corner)
4. Have Pete insert unlabeled visualization for Leafwire and video
5. Saturday workday - How much work is it going to be to migrate to Wordpress or Blogdown - May take about a week.
6. Hire copywriters to come up with Ad copy.
7. Design the video: Write copy, sequence of shots.

* Dan will find Copywriters and Video content creator.

* [x] Have 2 hr work session to discuss PDG Website migration.
* [ ]