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    <style> .blue { color: blue; } .red{ color: red; } </style> UI/UX 新時代指南:產品設計 x 商業思維 x AI 工具 === Ch 1 創造成功的商業美學:UI/UX 與產品成功的關聯 (9) --- * [1-1 UI/UX 設計簡介與領域基礎](https://hackmd.io/@dqry/BkV6RoNFC) * 1-2 [個案分析] UI/UX 設計運用在成功商品的案 * ↳ Airbnb:「不可規模化」的體驗設計起源與影響、搜索設計優化 * 1-3 UI/UX 設計師完整介紹 * 1-4 [個案分析] UI/UX 設計師在國際企業的工作模 * ↳ Slack:UIUX 設計師在再設計的工作模式、設計活動與合作 * 1-5 UI/UX 原則運用於其他科技業角色 * 1-6 [個案分析] 其他角色運用 UI/UX 成功案例 * ↳ Instacart 行銷長:讓產品行銷團隊應用設計思考 Ch 2 美學與設計思考:從生活到商業提升你的設計審美 (11) --- * 2-1 美感和品味:數位設計美學(上) * ↳ 2-1 美感和品味:數位設計美學(下) * 2-2 創作者批判角度:產品評鑑方法、靈感創造 * 2-3 [個案分析] 分析產品的UI/UX設計 * ↳ Perplexity 的極簡審美: 品牌與介面體驗的重新定義 * ↳ Superhuman 的夜晚模式:UI/UX 的審美細節 * 2-4 UIUX的運用基礎:設計思考與商業策略 * 2-5 [個案分析] 某新創企業如何發揮設計思考,成功創造上市佳績 * ↳ UberEats 的新創法則:實戰版深度同理方法、快速實驗與測試 * ↳ IBM 的企業版設計思考:3項原則與高速循環演化 * 2-6 個人品牌:瞭解受眾、個人特質、行銷漏斗 Ch 3 UI/UX 設計核心:實務運用與價值創造 (22) --- * 3-1 UX:探索與研究(上) * ↳ 3-1 UX:探索與研究(下) * 3-2 UX:定義與聚焦(上) * ↳ 3-2 UX:定義與聚焦(下) * 3-3 UX:發想與合作(上) * ↳ 3-3 UX:發想與合作(下) * 3-4 UX:測試與完成(上) * ↳ 3-4 UX:測試與完成(下) * 3-5 UI:設計原則(上) * ↳ 3-5 UI:設計原則(中) * ↳ 3-5 UI:設計原則(下) * 3-6 UI:設計元件(上) * ↳ 3-6 UI:設計元件(下) * 3-7 UI:設計進階一(上) * ↳ 3-7 UI:設計進階一(下) * 3-8 UI:設計進階二 * 【課程試看】3-9 個案分析:我如何利用「設計衝刺」活動破解無人能解的產品問題 * 3-10 [個案分析] UI 設計作品 * ↳ 2C (對消費者):Spotify 的新視覺探索方式與『內容為王』設計策略 * ↳ 2B (對企業) :Zoom 的高效介面編排 * 3-11 [個案分析] UX 設計作品 * ↳ 2C (對消費者):Tiktok 讓人上癮的劃時代體驗設計 Ch 4 UI/UX 設計實務:常見工具與實際運用 (8) --- * 4-1 Figma 基礎操作 * 4-2 Figma 進階-設計系統 * 4-3 Figma 進階-互動式原型 * 4-4 運用 Figma 達成團隊合作 * 4-5 [個案分析] 新創公司如何使用 Figma 增加產品開發效率 * ↳ Dropbox:使用 Figma 遠端合作、建立具上下關係的設計系統 * ↳ NBC:快速製作動態原型幫助測試 * 4-6 數位網頁無編碼製作工具 Ch 5 用 AI 產出高效 UI/UX (5) --- * 5-1 探索與研究:ChatGPT, Gemini, Perplexity * 5-2 發想:Miro, Notion, Whimsical, FigJam * 5-3 設計:Figma, Relume, Uizard, Canva * 5-4 製圖:Dall-E, Midjourney, Bing * 5-5 開發與完成:Figma, Framer 以下(下半段:課程第三階段原訂於8/1 16:00 上線,延後至 9/5 16:00 Ch 6 UI/UX 的超級合作術:團隊的高效秘訣 (6) --- * 6-1 常見的科技公司組織架構:產品團隊&其他跨領域團隊 * 6-2 各跨領域團隊的目標與工作模式 * 6-3 不同公司階段的應變方式 * 6-4 [個案分析] 國際企業團隊組織與工作模式 * ↳ Apple:大科技公司的報告文化與內部專家測試 * ↳ intercom:新創公司的跨領域合作守則 Ch 7 進階-創造成功的商業美學:UI/UX 與產品成功的關聯 (16) --- * 7-1 常見商業模型與設計:B2C * 7-2 [個案分析] 數位財經 * ↳ Robinhood:Freemium 模型與 1 千萬活躍用戶喜愛的簡易設計 * 7-3 [個案分析] 電商平台 * ↳ Etsy:服務費模型與 9 千萬線上用戶的雙向平台 * 7-4 常見商業模型與設計:B2B * 7-5 [個案分析] 專案管理工具 * ↳ Asana:120 億美元估值的專案管理軟體、Freemium 模型與圖形化資訊特點 * 7-6 [個案分析] 人力資源工具 * ↳ Gusto:超過 30 萬間公司使用的訂閱模型、以使用便利著稱的新人力資源服務 * 7-7 現代開發流程:敏捷開發模型與設計思考開發模型 * 7-8 [個案分析] 新創企業 * ↳ Calendly:MVP 設計系統與快速實驗模板 * 7-9 [個案分析] 成熟企業 * ↳ Spotify:squad model 的應用、新的探索方法和合作模式演化 * ↳ Google:Sprint 模型

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