# Community Outreach Revamp Survey Results & Analysis

## Quick Links
Complete results from survey: https://siddharthvipul1.fedorapeople.org/LimeSurvey%20Professional%20-%20Your%20online%20survey%20service.html

## Meeting Notes

### Meeting January 21st 2021

#### Attendees
Marie Nordin (riecatnor)
Sumantro Mukherjee (sumantrom)
Sayak Sarkar (sayak_sarkar/bugsmith)
Mariana Balla (marianab)
Vipul Siddharth (siddharthvipul1)
Ashlyn Knox (lilyx)

#### Notes
- Identify strengths and weaknesses of the community's engagement efforts based upon the background info that we can derive from the survey results data.

##### Experience with survey results
Sayak: start by creating user stories out of what we understand from the stats
Ashlyn: which questions do we need to answer? which can the data answer or not? testing against that

##### Questions
What are the strengths of the community currently?

##### Insights

1. What region are you from?
- does region correlate with demographic (student professional etc)
- identify which regions have the most engagement in which teams
- how do we connect ourselves to the regions with no response?
- no one from African region
- low response from APAC seems odd

2. What demographic are you connected with locally?
- It seems to be a nice average spread
- Should there be more students?
- which category of student would we want to target?
- different areas of study will bring different challenges
- what kind of options would these different students want?
- Connect with Heidi from Friendly Fedora
- How do we show the non-coding side of Fedora? how do we get that demographic using or contributing to Fedora?
- zine!
- what can you get out of linux/Fedora?
- for example designers-- free software

3. What attracted you to become an Ambassador?
- people have FUN sharing Fedora
- boils down to people in the end. the right fit, the culture is important
- there is an interesting sentiment: "i can do this on my own"

4. What kind of participation have you had in the Ambassador Program in the past/currently?
- we can assume people chose more than one here
- can we find correlations between the choices
- more people than we thought chose demos/workshops
- where are these happening?
- how do we capture this content?
- educational resources seem like a great resources/incentive
- professional networks
- what can this mean exactly to different people?
- linkedin (social networks) versus trying to convince a colleague to move to fedora

5. How many events(in person or virtual) did you attend this year and talk/discuss about Fedora?
- This breakdown was to be expected, nmost people are attending 1-5 events related to Fedora

6. Choose one or mutiple options for process/support that you currently use to execute Fedora community outreach?
- More people should have chosen Mindshare Committee- really everyone, bc this is the main source of $$ resources in Fedora
- Is it surprising that people are self organizing?
- not really? We have a culture of DIY
- Providing more resources to the folks who are self organizing would be great
- LUG
- What can we do to benefit from the presence of Fedorans in these spaces?
- How can we convert folks to users/contributors?
- How can we support folks in the chat spaces more?
- TG, discord

7. What would you like to be doing as on the Ambassadors/CommOps/Advocates/Join team?
- Evangelize to students, developers , and other technical group
- Actively participate in events happening nearby and talk about Fedora

- People really don't love doing social media
- Creating a process around boosting signal
- Allowing folks who won't do social media to have their work put out there

- People should keep doing what they're doing, we just want to know about it

- What is the future of free media/bootable media? If we have this it should fit under the CommOps structure
- NO

8. What lessons do you think we need to learn from the evolution of the Ambassadors/CommOps Advocates/Join programs?
- Discord: this is interesting. A connection to a large user community. We could pair with Radka to try some experiments in this space.. can we send graphics/posts/videos there and see what kind of impact they have? More users/more contributors? We should point out the LimeSurvey
- Can we translate more resources into different languages
- Tshirt with a bunch of different languages - marketing/swag idea
- We need design templates instead of specifics
- Would be nice to have an infographic showing the full structure at the end of the revamp
- Make sure to write ambassador group cleanup into process
- We should have centralized indexed resource page

9. What functions, if any, that Ambassadors historically executed do you think are now outdated?
- Seems everyone can agree installfests are no longer relevant (mn)
- Demos/Swag still seem important, as expected (mn)

10. What do you see other organizations doing that you think works well?
- I see two main categories: (mn)
- incentives
- networking
- career opportunities
- educational resources
- demos they can learn the from
- Fedora the OS/product
- end users
- brand recognition
- demos/marketing/promotion
- We should promote AskFedora
- add it into the installer
- adding it to the getfedora.org page
- We need to connect outreach teams with current incentives & end users focused content

11. What kind of things do you want to see CommOps focusing on?
- Top 5 choices are:
- Current contributor base
- User base
- this one is a little questionable to us. what kind of focus on users? could this be from an engineering perspective versus an outreach method? Or can this translate to users converstion to contributors.
- Events
- Promotion
- Onboarding
- Runner ups:
- Initiatives from within the team
- Social Media
- Low 5:
- Accessibility
- Improving processes
- Marketing
- Social Media

12. What could you do even more of if you had the resources?
- These seems to fall into a couple categories
- Events
- People still really want that tried and true method of ambassadorship
- How can we make folks a bit more "ambassador-y" while attending virtual events
- tshirts
- updated talking points

"Whats the difference between Fedora and Windows/OSX/other Linux distros" - pamphlet!

13. What has kept you from joining?
- No. 1: Unclear how to get involved.
- I feel we are addressing this with our documentation plan (mn)
- No. 2: Too many barriers to entry.
- This might refer to a person, situation, not knowing where documentation is.
- No 3:

#### Quick assessments
- people do not use the mindshare committee as much as they should/could
- enable self organizers with more resources
- people aren’t interested in running events, but they do want to participate
- need a function to share/signal boost things OR
- strengthen the existing network for sharing cool projects, signal boosts etc

#### Actions
Connect with Heidi from Friendly Fedora