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    ###### tags: `測試流程`、`客製素材` # 廣告形式測試流程 廣告形式的測試流程可以分成三個階段: 1. 基本測試 => 由前端檢查 2. 內部網頁基本檢查 => 由 QA 檢查 3. [媒體測試](https://hackmd.io/2X52GhSaQ7qzCT6oZYUBfQ?view) => 由 QA 檢查 視素材種類進行測試: - 客製素材 => <font color=slategray>基本測試 SOP</font> - 模組化素材 - 新建模組化素材 => [新建模組測試 SOP](https://hackmd.io/_AfXw48SRUuR4EA_zv-ngg?both#%E6%B8%AC%E8%A9%A6%E6%B5%81%E7%A8%8B1) - 舊有模組化素材修改 => <font color=slategray>基本測試 SOP</font> <font color=salmon>新建模組化素材的測試待與後端確認細節* for 完整 SOP</font> ## 基本測試 SOP 基本測試的 SOP 概略包含下列三項,可以視素材需求進行測試項目調整: 1. 檢查廣告露出、互動 2. 檢查參數 3. 檢查第三方追蹤碼 > 注意事項 1. 記得先新增素材,並指定到對應的策略裡,接著開啟 SSP 測試檔案*進行測試 <font color=salmon>*還沒設定過 SSP_test.html? [看設定方法](https://hackmd.io/kJOo4LVORuelutQu-g6m7A#SSP-%E6%B8%AC%E8%A9%A6%E6%AA%94%E6%A1%88)</font> 2. 須使用不同裝置進行測試:Chrome/Edge/Safari on PC/Mobile 3. 測試時,須重複刷新頁面進行廣告測試 <font color=slategray> 4. 待討論: - 鼠標經過廣告=>展開感應區 (for 電腦版) - 點擊非廣告內容位置也能關閉廣告 </font> ### 1. 檢查廣告露出、互動 1. 廣告呈現 - 動畫效果:換 cut/素材展開 - 是否正常導連 - 有無跑版 2. 互動元件 - 關閉鍵 - Banner 關閉鍵:能正常關閉廣告、點擊後出現移除廣告字樣與選項 - 其他素材之關閉鍵:能正常關閉廣告 - 下滑鍵:能正常收合 - slider <>:能正常切換圖片 - 展開鍵:能正常展開素材 - 其他互動元件,以下列舉三項: - 拆封特效,點擊拆封箭頭是否正常展開 - 地圖廣告,點擊地圖是否正常導連 - 轉盤特效,滑動轉盤功能是否正常 - 要注意手機螢幕尺寸、瀏覽器 UI 可能會擋住元件 => 請加入額外自適應調整 含影音之素材: 1. 影片播放 - 自動撥放? - 播放正常? - 重播? (目前重播皆為從頭重播、無限循環) 2. 音效 - 預設音效:靜音/有音效 - 靜音鍵功能: 點按換圖示/靜音效果 ### 2. 檢查參數 使用開發者模式進行檢查: - 在 Network 檢查: 1. i?:曝光請求,有三個值,版位:策略定向:素材 (範例: **13962**:**48380**:**115953**) 2. av?:可視曝光,有時需要等待或滑動才出現 3. v?:觀看率,影音素材才有,播放完總共會有五個,中途將影片關閉要確認 v? 沒有繼續跑 4. ade:使用圖像 & zip 模板產出之 Banner,按下關閉鍵之後,會有問答選項,點選選項後會回傳事件值 & 參數 ![](https://i.imgur.com/4XnSXH2.png) 5. cpe:點擊認列,有互動效果的素材須有互動記數 ![](https://i.imgur.com/fRft6P5.png) - 在 Element 檢查: 1. c?:主點擊 (有點擊連結的一定有主點擊) 2. f2?:副點擊,當廣告有多個連結,或是換cut、蓋板等呈現時會有一至多個副點 3. v?:觀看率,影音素材才有,播放完總共會有五個,中途將影片關閉要確認 v? 沒有繼續跑 ### 3. 第三方追蹤碼 使用開發者模式檢查: - 在 Network 檢查: 1. 搜尋追蹤碼的 ID,如 dc_trk_aid=541788615 2. 確認有送出資料 - 在 Element 檢查: 1. 搜尋追蹤碼的 ID 2. 確認有對應 element (注意 tag是 script 或是 img )

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