# Proposed Communications Plan for Datum x OSM-PH

Important: [Main note from project organizers here](https://hackmd.io/HnpY0B6rS1C26p1OSj93zg?view).

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## To-Do by September 7, 2021 (Tuesday)
- [x] Finalize dates to be included in announcements: call for proposals deadline, announcement of selected proposals c/o Organizers
- [x] Provide links to official channels (see below) c/o Organizers
- [x] Provide different versions of organization logos c/o Organizers
- [x] Link draft posters mentioned in the Content Calendar section c/o Comms
- [ ] If plan is approved by organizers, finish draft posters for Announcements 1 & 2 c/o Comms

## Official Channels
We will use these to post official announcements. Please add links to the following:
* Main Page / Website / Wiki
* [talk-ph mailing list](https://lists.openstreetmap.org/listinfo/talk-ph). Send email to: `[e-mail]`
* Primary Facebook Account: [page](https://www.facebook.com/OSMPH), [group](https://www.facebook.com/groups/osmph)
* Primary Twitter Account
* Primary Instagram Account

Everyone else in the community can share from these sources.

## Target Audience & Circulation
Please describe target audiences and publications (Do we want a chance of having this reported/posted by news sites?). Be as specific as possible.
* Audience: Community organizations and individuals looking for oppurtunties to use community mapping technologies in their respective community projects.
* Audience: Members of grants and proposals Facebook groups
* Circulation: Updates and project timeline shared/announced on mailing lists and Telegram
* Circulation: Shared by do-good and citizen report publications (eg. FYT, MovePH, etc)
* ADD HERE
* ADD HERE

## Visual Branding
**Logos:** Please provide PNG logos of DATUM and OSM-PH. I need versions that look better on dark backgrounds (change text from black to white).

**Posters:** Announcement posters will be made using Canva. Settings below:
* **Orientation:** Preferably square so it looks okay across all social media, but please feel free to formalize a request for banner/IG story versions (for pages, cover photos, etc). Just comment here or tag me on Telegram.
* **Heading:** League Spartan (size 48, letter spacing 30, line spacing 1.2)
* **Subhead:**(size 18, letter spacing 0, line spacing 1.2)
* **Body:** Montserrat Classic (size 18, letter spacing 0, line spacing 1.2)
* **Color palette:** main 1 #FFFFFF (white), main 2 #283731 (dark green)

## Content Calendar
Following the dates mentioned in [the main note](https://https://hackmd.io/HnpY0B6rS1C26p1OSj93zg?view) and the estimated target launch (week of 6-12 Sept), please see proposed communications timeline below:

| Date | Goal | Notes / Links |
| -------- | -------- | -------- |
| Sept 4-5 | Draft posters and comms plan | [Canva link here](https://www.canva.com/design/DAEpKU5KrTQ/wOxPnQCvNHNKKwOACF5Pmg/view?utm_content=DAEpKU5KrTQ&utm_campaign=designshare&utm_medium=link&utm_source=sharebutton). Drafts only. [Notes from Jikka in case they're not visible on the view link] **Slide 1:** Image placeholder only. Need logos, official links as requested in notes. Will rearrange and add elements once complete. **Slide 3:** Need to find a way to highlight datum.ph and osm-ph + make it apparent that this FAQs album is related to the previous call for proposals announcement. **Slides 4-5:** Arrange visually. Make it a checklist or bullet points with icons
| Sept 6-7 | Comment + approve comms plan | Add comments on this note. |
| Oct 21 | Complete Main Page / Website / Wiki | c/o Organizers (?) |
| Oct 21 | Upload Announcement 1 (main visual) | --- |
| Oct 22 | Upload Announcement 2 (FAQs album) on socmed | --- |
| Sept X | Upload "10 days left" Announcement | --- |
| Sept Y | Upload "5 days left" Announcement | --- |
| Sept Z | Upload "Deadline tomorrow" Announcement | --- |
| Oct A | Upload "Thank you for your submission" | --- |
| Oct B | Upload "Trivia L" (Lupang Arenda drone mapping project) | Approach: weekly post while waiting for results |
| Oct C | Upload "Trivia M" (Pista ng Mapa 2020 Technology for Property Rights) | Approach: weekly post while waiting for results |
| Oct D | Upload "Trivia N" (Extracting building height from drone derived elevation model) | Approach: weekly post while waiting for results |
| Nov E | Upload Announcement of selected proposals | --- |

* We can do "know more about [group/project]" and project update posts once the selected proposals begin their work.
* If the first week is overwhelming, we can bump the dates announcement uploads ~3-5 days.

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## Other Concerns
Please feel free to edit this section. Thanks! -J

Can we simplify the content calendar? I would avoid too much effort from us. We probably need, 1 major announcement and a few posts thereafter. Then announcement for the first project, then invite to send more proposals.The proposal submission will be ongoing until we use up all the total area commited. @maning

- dark style of [Datum logo](https://drive.google.com/file/d/1Vz_w_4V0exWx3Dt8dAysEiG_ELBidGsS/view)