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    # VDE YN Mar#Com Mitgliederanalyse - Zahlen (Ist/Hist (letzte 2 Jahre)) Geburtstagsmail (mit Präsent?) Willkommensmail/präsent Umfragedaten zu Persona-Profile berücksichtigen (C:\Users\Niklas\VDE\) # User Journey - Informationsphase - "es gibt da eine ~~Netzwerk~~ Gruppe und die machen Dinge" - Veranstaltungen - Motivation: nicht mehr allein sein (neue Stadt) - Exkursionen (Wochenende - unter der Woche) Highlights in der Region und Überregional - Stadt kennenlernen - "Ich möchte ein Ehrenamt im Studium, welches eine gute Referenz für spätere Bewerbungen ist." - Abwechslung zum Studium / Blick über Tellerrand - Onboarding - die Möglichkeiten erklären (keine ollen Strukturen, die kommen später^^) - zeigen, dass wir cool sind :chipmunk: - Wirklich andere Dinge als von Uni/Web-Seminaren etc. - Kennenlernphase - Speed Kennenlern-Veranstaltung - regelmäßige Informationen (per Mail, Brief, o.ä.) - Kaffeepausen - Partnerbörse :blue_heart: - Arbeite-mit-Phase - Projekte vorstellen inkl. Projektergebnisse - und zur Teilnahme motivieren - Ich möchte die Leute wiedertreffen, die ich kennengelernt habe - "ich kann was erreichen" - Ich eigne mir neue Soft-Skills an - Habe-überregionale-Freunde (persönliche Bindung) - Netzwerktreffen (diffusen Begriff "Netzwerk" erleben) - regelmäßige Stammtischabende (online) - Veranstaltungen in ganz DE/EU - Habe-Fertig-Phase: ggf. Übergangsphase Young Pro oder in den VDE - Mehrwert, der mir im Beruf hilft - Blick über den Tellerrand im Gespräch mit anderen: Grobe ähniche Thematik, aber nicht meine Firma - Guter Grund, warum ich meine (knappe) Freizeit investieren sollte - Fachgesellschaften nochmals präsentieren Personas (fiktiv, basierend auf den Umfrageergebnissen): Kurzbeschreibung Probleme und Herausforderungen Bedürfnisse und pers. Ziele (ggf. Empathy Map erstellen) # Corporate Design Prozesse vereinfachen, indem Sammlung an Templates allen zur Verfügung gestellt wird. ## Technologisch-wissenschaftlich Wir sind meinungsbildend in der technologisch-wissenschaftlichen Debatte. Aufbauend auf unserer Verbandsgeschichte und fachspezifischen Erfahrungen bieten wir ein branchenübergreifendes Austauschforum. ## Gesellschaftlich relevant und sichtbar Zusammen nutzen wir die Kraft der Gemeinschaft, um technologische Transformationsprozesse nachhaltig zu gestalten. Wir prägen Forschung und Lehre und stoßen öffentliche Debatten an, statt nur mitzureden. Veranstaltungen ## Individuell, vor Ort und zugänglich Im Leben persönlich und beruflich vorankommen – wir unterstützen auf individuelle und integrative Weise. Wir sind offen für neue Perspektiven und Kontroversen, sind sowohl bundesweit vernetzt als auch in deiner Region aktiver Wegbegleiter. ## Agil Wir setzen auf innovative Formate bei der Zusammenarbeit, Kommunikation und Veranstaltungen. Wir bieten attraktive Angebote und transparente Kommunikation für deine Orientierung. Du übernimmst Eigenverantwortung in Projekten und wir bieten dir die Möglichkeit dich bei Entscheidungen einbringen. ## Umsetzungsorientiert Am Ende zählt die Umsetzung - wir arbeiten projektbasiert, bewirken echte Veränderungen und haben das richtige Gespür für das „Machbare". # TODO: 1. Zielgruppen festlegen (PEOPLE) (PERSONA) 2.

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