# 🚗 User Journeys
### Problem Domain
* Millennials and Gen-Z want exposure to crypto
* Asset managers are expensive and APYs are low
* Making money requires time amd knowledge (finance + crypto)
People who want passive exposure to crypto are under-represented.
### Market Segmentation
**Cryto Native (Phase I)**
* Degens
* Plebs
* Chads
* Frogs
* Apes
* Crypto index funds (3AC, Psyops, Autism, Paradigm, Parafi, Alameda)
**Non-crypto Native (Phase II)**
* Techies
* Trads
### Potential Users
Point: Visualize customer motivations, drivers, and pain points and actions they take to satisfy them.
1) People (degens) who invest in the index fund product and stake it to get extra yield.
2)
### Journeys
Ali is a 25yo degen who has invested
As a degen Ali wants to _____ so that he can _____.
Brian is a cpsc student at UofM, loves crypto, learned solidity, has an anon acount on twitter, follows all the major apes and degens and frogs, and finds alphpa on twitter to invest - wants passive income in defi becuase banks suck and they rape you.
Mike works at a DAO/defi startup - he codes fronted, he apes into NFTs and DeFi yield farms in his free time. Hes 32 and has baby. He haets bank bc they fucked him - hes willing to make apsasive income and be actively trading to be financially free.
Zeitgeist: Nobody trusts banks or asset managers, they are expensive and they rape you. They strive for financial independence and they want to be rich
### Atomic Actions
1) Open computer or cellphone (if you're in asia)
2) Navigate to quads.finance
3) Open metamask
4) Deposit a stablecoin to get shares of an index fund (issue shares)
5) Take derivative token and stake it in rewards pool
6) Claim gov tokens from Rewards Pool
7) Branches -> FnD (Farm and Dump), HODL (holding)
Note: Missing atomic actions?
Write up user stories.
User: Degens -> Invest (browse, purchase, compare), hold (predict, information, compare change over historic period, visualize portfolio and total value (historical and current)), sell (High Freq FnD, know value difference today and amount I originally bought for)
Strategem: Parse 2 websites into simple to understand user stories. Add our own custom user stories.
## Yield Farming Cycle
1) Pick a place to invest your capital:
* AMM (liquidity provider)
* money market (lender)
* yield aggregator (capital provider for hedge fund) -> What does this mean?
* XYZ capital provider
This is gonna give you a small but honest return.
Return: 0.1% - 20% APY
You always get a derivative or interest-beafing token for depositing.
AKA a derivative token.
2) Staking
Once a user sucesfully deposited capital into a protocol, and they receive the itnerest bearing version of that asset,
Then the user can deposit that interest-bearig asset (derivative) and get extra yield.
The inner box that includes the Vault and Rewards pool is the protocol.
- Stores money, Issues derivitives
- Stores derivities, issues governance token
- Grants come from treasury

**RESOURCES**
https://miro.com/app/board/o9J_lmUToXU=/