# Strategy Brainstorming ###### tags: `Brainstorming` The purpose of this document is to brainstorm Grey Software's strategy according to a framework given by Patrick Bet David of Valuetainment. ![](https://i.imgur.com/0PczFHr.png) ## Innovation / R&D ### Initial thoughts I think this is where I am strongest, because I believe I have great insight into how a passionate contributor to Grey software would think and feel. ### Innovative Ideas - Summer of OSS Program (See roadmap) - Our apps - OSS wishlist ## Operating Systems ### Initial thoughts One of our epics is to create effective Automation infrastructure. I think the tools at our disposal or exciting, and that being a software technology company allows us to explore and gives new meaning to how open companies of the future will operate. ### Key Takeaways - Find ways to improve the communication pipeline throughout the company ## Team Development - Find ways to develop the habit of initiating rather than responding - Find ways to develop the habit of gaining new knowledge and implementing it - Find ways to embed team development practices into our operating system ## Business Development ### Initial Thoughts Our primary target persona is somebody that wants to create or use open source software that they can trust, love, and learn from. How do we make our software trustworthy to the people? How can we create software that people love because it brings joy and peace to their lives? How can we engage contributors in a way that they can engage in meaningful work while enjoying themselves? How do we create an effective pipeline to secure more Github and OpenCollective sponsors. (Related to operations) # Research and Resources [Our first business plan with personas](https://docs.google.com/document/d/1OKa7J-oezriqAQflci3svMdPb1q_a7w4rQ8lMQKw914/edit?usp=sharing) may help us. https://untools.co/ is a collection of thinking tools and frameworks to help you solve problems, make decisions and understand systems. [Our org labels to revisit](https://gitlab.com/grey-software/org/-/issues?scope=all&utf8=%E2%9C%93&state=closed&label_name[]=Status%3A%20Revisit) Can give some good indication into things that I wanted to do earlier but could not. [Indeed's article about Biz Dev](https://www.indeed.com/career-advice/career-development/business-development-skills) ![](https://i.imgur.com/9Me7lWs.png) ![](https://i.imgur.com/W4PTI4X.png) [Personas for Design, Development, & Growth](https://www.alexandercowan.com/tutorial-personas-problem-scenarios-user-stories/)