# MF Mirror Post 1.1

## Introduction


Welcome to the MF Mirror.

In our first post, we’ll be guiding you through what the MetaFactory is and what we offer. Future articles here will cover where we’ve been & where we’re going. From the physical production and our moves to in-house MicroFactories x Zero Waste Design, to our plans to get real meta with it in digital VR/AR experiences, to the $ROBOT goverance token and our web3 x DAO ambitions to create positive feedback loops for a new future of work. Follow the robot rabbit and maybe will determine if life is a simulation while we’re at it.

## What is the MetaFactory?

We call ourselves a “digiphysical culture factory.” The term “digiphysical” is meant to designate something that is both digital and physical at the same time.

On the surface, MetaFactory is a crypto and web3 based merchandise shop. When collaborating with us, we handle everything from production to distribution, taking care of all associated costs and providing a streamlined process with our technicians and designers.

As we go into this article, you will see what we are and do, and how we plan to evolve – much like our distint robot cousins, it’s “More Than Meets The Eye”.


## What do we offer our partners and customers?

Our value proposition is that we provide high quality, zero waste, and ethically produced + distributed merchandise to community partners at no cost to them. What we make does not rely on hurting the environment or abusing human dignity, unlike the legacy fashion world.

Dropping a product earns all collaborating parties $ROBOT based on the sales revenue, as well 42% back as Buyer Rewards to all those who cop, and our upcoming NFT 3D wearables for all your swag with a heavy emphasis on interoperability. Our goal is to make sure customers can use their NFT MF merch replicas in any metaverse, on any platform. This represents a very exciting new innovation in NFT technology which we will cover in more detail in future articles.

For every $1 in USD revenue a merch drop generates, we set aside a specific amount of $ROBOT to the project. Our community partners receive 70% of this $ROBOT allocation while the other 30% is distributed internally among our team. Future articles we publish here will drop some alpha as to why you might want to hold your $ROBOT very tightly, as we've got some very exciting new features we will introduce to its tokenomics!


NFT replicas of purchased MF swag will be launced in Q1 or Q2 2022 and all customers who purchased merch previous to launch will recieve their NFTs retroactively.

## What's coming next?

Stick around our Mirror to learn all about the history, vision, and future of MetaFactory. Our upcoming content schedule features:

- The Emergence of MetaFactory
- Inventing the web3 Supply Chain
- Past Milestones of MetaFactory and Team Intro's
- The Vision for MetaFactory's Future
- Innovating 3D Wearable Interoperability Standards
- Expansion and Adoption of our Model, Method, and Philosophy
- $ROBOT Token Overview, Evolution, Utility, and Future Tokenomics

## Closing Thoughts

Thank you for stopping by and checking us out! Stick with us as we bring the concept of "digiphysical goods" into the mainstream consumer consciousness. We hope you are excited to build fun new realities with us in a way that represents a groundbreaking leap forward over the wasteful and unethical practices of legacy fashion!