Joyeria Centro 2022
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    --- title: Sesión 2 Especialidad de Joyería - Gestalt tags: Propedéutico Especialidad Joyería Centro --- > [color=#0ab50a] Algunos piensan que un buen diseñador es aquel (o aquella) que conoce al milímetro **Photoshop** o **Illustrator**. Y aunque por un lado es importante conocer la herramienta, es más importante conocer los **principios de la percepción humana**, tomando como referencia las 13 leyes de **Gestalt**: ![](https://i.imgur.com/fgyR0Sb.png) > [] ## 1. Totalidad #1 - Esta no? / La suma de todas sus partes. Ejemplo: Ojos + boca + cejas + nariz + etc = Rostro; el rostro en conjunto a todo lo que le compone es la totalidad de la cara. Puede ser también un collage; muchas imagenes pequeñas que si lo ves de lejos hacen a una persona. ![img](https://i.pinimg.com/550x/f9/83/73/f98373d10044b6f39e755b75ce1825ed.jpg https://thumbs.dreamstime.com/b/composici%C3%B3n-de-los-retratos-las-mujeres-con-brillos-en-cara-y-manos-126331552.jpg) ## 2. Estructura #1 - Definir /Cómo se percibe una forma. Ejemplo: Las líneas que conforman una figura de las que hicimos en Rhino. Si tienes una ventana y de Rendered lo vuelves Wireframe /con click derecho en Mac/ ahí puedes ver las lineas que conforman tu figura y estas son la estructura. /Cubo, cilindro, etc/ https://media.istockphoto.com/vectors/rhino-triangulation-vector-vector-id905541078 ## 3. Dialéctica #1 - Contexto Cultural / Explica porqué la mirada de cada uno decide si un elemto pertenece a un tipo de forma o fondo al que se opone. Ejemplo. Japoneses y sus camas; los baños de japón en diferencia a los nuestros. ## 4. Contraste #1- Hace referencia al impacto visual y cómo cada forma es percibida mejor en cuanto mayor sea la diferencia /contraste/ entre el fondo y la forma; no sólo a la figura sino a lo social. Ejemplo. Un cuadrado y un círculo; vida y la muerte; amarillo y naranja que son colores complementarios /colores opuestos/. https://www.blogdelfotografo.com/wp-content/uploads/2014/10/288869184_9860e487ae_o.jpg ## 5. Cierre #2 Una forma se percibe mejor cuanto mas cerrada sea. /balon champions ## 6. Complexión #2 La mente tiende a completar la información que falta. ## 7. Pregnancia #2 Existen figuras que tiendn a percibirse primer, esta vinculado a la forma, el color y textura. Lo que tiene mayor pregnancia es la que logra llamar primero la atención ## 8. Invariancia topológica #2 Una buena forma resiste a la deformación a las que sean sometidas ## 9. Enmascaramiento #3 Transmite y trata sobre por qué una forma que es realmente buena resiste a todas las deformaciones que se le puedan hacer. Una buena forma resiste a las perturbaciones a las que está sometida. ## 10. Principio de **Birkhoff**#3 Trata de la importancia y de la fuerza de los ejes en las formas. Una forma será tanto más pregnante, cuanto mayor sea el número de ejes que posea. ## 11. Proximidad #3 Este principio se basa en la percepción visual de un único objeto debido a la cercanía y agrupación de los elementos individuales que forman la imagen. Pero para ello, dichos objetos deben compartir alguna de estas características en común ## 12. Memoria #3 Las formas son tanto mejor percibidas cuanto mayor sea el número de veces presentadas ## 13. Jerarquización #3 Una forma compleja será tanto más pregnante en cuanto la percepción esté mejor orientada. Plantea la importancia de presentar los elementos de forma jerarquizada, de lo principal a lo accesorio. https://www.google.com/url?sa=i&url=https%3A%2F%2Fwww.behance.net%2Fgallery%2F25617111%2FJames-Bond-DVD-Covers&psig=AOvVaw3aHFGXKaIAOHuP20zqwvLK&ust=1643423386220000&source=images&cd=vfe&ved=0CAsQjRxqFwoTCNDjuqqz0_UCFQAAAAAdAAAAABAJ

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