---
description: Template for DAO RFPs.
source: https://github.com/ensdomains/governance-docs/edit/main/process/rfp-template.md
note: leave the <!-- comments --> in place for now so people can work async.
authors: 5pence.eth, coltron.eth, brianmillsjr.eth,
---
###### tags: RFP

# Store RFP

## Overview
<!-- A high-level overview describing the need for the RFP and what it seeks to accomplish. -->
The Community Working Group requests a proposal for a merchandise store to be created and managed by a third-party operator. The third party will create an online portal that allows for the sale of officially branded ENS and ENS DAO merchandise for public purchase and global fulfillment. The 3rd party will also be responsible for the day to day operations and maintenance of the store and the various customer orders.

This Request for Proposal ("RFP") is issued to describe the selection process for the creation and ongoing management of the ENS Merchandise Store ("The Store"). The Store will be managed on a day-to-day basis by an entity known as "The Operator."

Two seperate awards will be given. One award for the creation of The Store and one award for the management of The Store (see Award Strategy below).

## Scope of Work
<!-- A detailed description of the work to be done. -->

- Creation of The Store
- Day to day management of The Store
- Responding to customer inquiries in a timely fashion (SLA on response should be 24 hours)
- Liaising between customer and manufacturer when issues arise on individual orders

## Selection Criteria
<!-- What must a winning submission to this RFP contain? This is where to include details such as information you want to see in all RFP responses and required qualifications for the winning bidder. -->
The Community Working Group will field proposals from members of the public, DAO members, non-profit entities, for-profit entities, and any other independent contractors.

Preference will be given to applicants based on demonstrated ability to execute a merchandise store on behalf of the ENS DAO.

Demonstrated ability is defined as qualifications or history of prior experience running an e-commerce store, producing and selling graphic artwork at scale, or other justifications proposed by the applicant in their proposal.

### Required Minimum Capabilities
The required minimum capabilities of The Store shall include:
- Accept Cryptocurrencies
- Credit Card payment processing must comply with Payment Card Industry Data Security Standards (PCI-DSS).
- ENS or ENS DAO branded clothing and swag
- Clothing Sizes in multiple common sizes
- 3-5 additional Swag items (stickers, mugs, etc.)
- Custom orders or *capabilities for custom orders*, etc...
- Global fulfillment and shipping
- Accept a variety of global currencies

### Preferred Capabilities
- Express shipping is available
- Selection of items above and beyond the minimum required 3-5 swag pieces
- Ability to include new products based on consensus requests from community

### Applicants should describe the following in their response:
- Timeline for creation of The Store
- Designs or Wireframe mockups of The Store
- Description of customer payment method and process
- Description of customization capabilities
- Description of fulfillment service and shipping process
- Amount requested for Creation Award
- Amount requested for Management Award

## Timeline

| | Timeframe | Description |
| ---- | ---- | --- |
| **Submission Period** | 14 Days <!-- [date] to [date] --> | Applicants may submit proposals during this period. |
| **Question Period** | 7 Days <!-- [date] to [date] --> | Questions will be fielded following submission period. |
| **Approval Period** | 7 Days <!-- [date] to [date] --> | Working Group will select applicant. |
| **Executable Proposal** | Standard Timeframe | Working Group announces chosen applicant and submits proposal to vote for authorization DAO funding. |
| **Expected Delivery** | Determined by the Applicant | applicant delivers in accordance with their timeline |

## Award Strategy
The Store will be run with a non-profit strategy, while seeking to be self-sustaining through the profit margin as possible. The Community Working Group will provide two award types for this request.

- **Creation Award** - The Community Working Group will provide an award for the completion of the creation of The Store.
- **Management Award** - The Community Working Group will fund the store's management in 6-month increments, paid at the beginning of each 6-month increment. The management award amount can be revisited in future cycles if The Operator finds economic imbalances and presents those to the DAO.

The Operator will serve the ENS DAO and the ENS DAO will retain the right to replace the Operator without cause. In the event an Operator is replaced, the Management Awards previously paid out will remain with the previous Operator.

All design elements will have to be approved by the Community Working Group. Any design elements, deliverables or inventory will be the intellectual or physical property of the ENS DAO.

## RFP Manager
<!-- Nominate a person or team to manage the RFP. Typically, this will be the working group's stewards who agree to adopt the RFP and shepherd it through the process. For smaller RFPs, a single steward may be nominated. -->
The RFP Manager is @coltron.eth.

All questions and responses will be handled in a semi-anonymous question and answer format. The Google Form for this will be provided in the first response to this thread.

## Budget
<!-- The maximum budget for this RFP. This may be made up of any asset the DAO or a WG holds. Proposals that are self-funded (for example, a swag store) should instead specify the bounds for the share that a winning bidder may retain. -->
This RFP is an OPEN BID by all applicants. The budget is determined by applicants.