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# System prepended metadata

title: BookClub - StaffEng

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---
title: BookClub - StaffEng
description: Build a network of peers and Present to executives.
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# StaffEng

Concluding the second chapter.

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## Build a network of peers

    - Peers doing the same thing
    - Talks with with who you already worked
    - or who can brainstorm ideas with you
    - Ways to meet people

- Be visible
    - Pandemy
    - Work remotly much time
    - People have a idea about what you do.
    - Be acessible.
- Internal networks, too
    - who you're talking to and make sure that you have connections
- Ambient networks
    - Follow posts, subscriptions and twitter
- Quality over quantity
    - Points of reference

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### Present to executives

    - Iteraction with company executives

- Why this is hard
    - know the audience
    - "consuming reality preprocessed in a particular way"
- How to communicate effectively
    - SCQA format: Situation, Complication, Question, Answer
    - A great meeting with executive leadership is defined by engaged discussion
- Mistakes to avoid
    - Never fight feedback
    - Don't evade responsibility or problems
    - Don't present a question without an answer
    - Avoid academic-style presentations.
    - Don't fixate on your preferred outcome
