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# System prepended metadata

title: Jordan and Pete 2023.02.23

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# Jordan and Pete 2023.02.23

## Updates 
- Massive Wiki doing well 
- Project: Directory of tools for thinking 
- Using GIT for collaborative writing processes 
- Vincent - improving Catalist / storing meeting artifacts... 
    - Chats 
    - Videos
    - Transcripts 
- Backup videos, onto youtube, transcriptions, chat... 
- Adding up what the artists / scientists / etc. spend writing grant proposals... 
    - Artists 
    - Academics 
    - Randomly choose a subset of entrants
    - Funding the small stipend to write the proposal 

## Jordan.org

- [x] stewardship
- [x] partial success
- [x] personal responsibility vs. organizational responsibilty

## Feedback Notes

- Clarity on relationships, 
- Checks / balances / etc. ; 
- What is the pattern that could be dangerous / improper?
    - Conflict of interest 
    - Self-dealing        https://en.wikipedia.org/wiki/Self-dealing
    - Jordan should demonstrate / model the structural / procedural / transparent / accountable way that this should work (and can explain how that works to everybody) 
    - How does an individuals "node" get stewarded in the system? 
    - What special considerations are there around Jordan's node as founder? 
    - How can Jordan model the pattern in a way that is a template / best practice? 

## Partial Success
- You can run the experiment for 90 days - have 1/4 or 1/8th - the thermometer is partially filled up 
- what do you do with the community you built? 
- Don't signal - this is just a lark... you back pedel - self-fulfilling prophesy... 
- Conversely - if you set a high bar and don't 
- Kickstarter and IndieGogo - 
- The real thing to decide is - what happens when you get a quarter of your target... 
- So that everyone feels good about what happens there... 
- Really incentivize people that the community is here to stay... 
## 
- Copyheart is Pete's favorite license - please copy this and share this because copying is an act of love 

## Mailing and Campaigns 
- 

## Revenue Side 
- have a few different ways to donate / contribute that people are comfortable with - see the logos for the various ones, find the one you are comfortable with... 
- Pick 3 to 5 - support all of them 
- Gives people flexibility in signing up, and easier to throw some bucks... 
- Bottom line make it really easy for people... 
    - and easy for people to spread 

## Model
- anything you are writing for mass distribution... event access...
- give all information... accept everyone... 
- perks on top are special behind the scenes look, extra story and photo album... 
- still want most people to see most things... 
- thanks for signing up for mailing list... here is PDf for free - help some kids in africa... 

## Pete's Hypothesis
- Substack for the newsletter(s) - free... 
    - some people can pay through substack if they want
- Massive Wiki for the website(s) 
    - may want to develop a new custom theme
    - $500 - $1000 to website designer for overall design (fiverr or similar)
    - $100 to convert a design to massive wiki theme... 
        - Finding a pipeline of web devs we can rely on  
- Decision That Needs To Be Made 
    - Drive donations to Lionsberg 
    - Drive donations to Jordan 7 year camaign 
- Integration with several crowdfunding platforms
    - Patreon
    - Ko-fi
    - Liberapay
    - OpenCollective

## Decisions 
- Massive Wiki vs. Ghost vs. WordPress for website 
    - Main benefit for Massive 
    - WordPress - more control, hugest ecosystem (for themes, plugins, designers, etc.)
    - Ghost - quickest / prettiest / cheapest + newsletter + membership and tiers 
    - Massive Wiki - don't need to learn another CMS, open source, developers in community
- Substack vs. Ghost vs. Bloomerang for newsletter 
    - Pete thinks Substack better than Ghost 
- Contributions to Jordan campaign vs. Lionsberg 
- Crowdfunding integrations 
- User experience over the 7 year campaign 
    - From jordan or other intros... 
    - to benefits of the Lionsberg ecosystem is desired 
    - or just drive everything to Lionsberg and try to build the community side from the start 
        - but this demands more immediate "delivery" than first connecting to Jordan + ideas + inspiration
        - then getting introduced to the potential of Lionsberg as the resources are present to build out the features / benefits / tech / community 
        - When can the promise / potential of Lionsberg be made "true" - requires enough committed and embodied effort... 
        - But in the meantime the infrastructure can be leveraged 

## What Features 
- From user perspective on each... 

## Picking Up On Some Things... 
- I know within 30 days I would be happier with substack and massive 
- Substck is richer, deeper, faster, better than Ghost... Ghost is Volkswagon bug... Substack is like a lexus... (Exaggeration) 
- Part of hypothesis - you want to open a channel 
    - right now you have no channel 
    - any channel is better... 
    - but if this is actually something driving donations... in a sanders type of way... and scales... that is when you want to do the crowdfunding pieces... 
- Maybe hypothesis is - can we we get 1,000 people interested... 
    - The 1, 5s, 10, 1,000s - 
    - and a couple 10ks and 1ms... 
    - the whole machine probably revolves around the larger? 
- I need an awareness Engine 
- I need a way to funnel funds 
- After that 
    - when we have closed a 10M donor
    - 2 1M donors 
    - and a thousand people 
    - Then you can say that longer tail that is 10x or 100x... 
        - then start to optimize that 
        - but that is 6 months or x days... 
- Substack + Massive - opens a channel - let's you speak - let's people speak to you 
    - To have gone from blogging platform to blogging + newsletter - huge jump, cohesive, works great... keeps Ghost in running with substack - but cheap minivan with gloss of paint...
    - vs. machine doing newsletters... substack 
    - new thing chat with your subscribers... 
- At higher scale and volume
    - 1 way integrate with white label mailing service 
    - the other way to do it - there are really high end customer engagement platforms - Drip, Red Ventures, etc. 
        - millions to... 
- Our path... 
    - Lionsberg path - integrating your way into a large back end structure... 
        - Bring in millions, spent $50k / $100k at a time to do platform integration 
        - getting publicity for free 
        - mailers, campaign rallies 
        - which then create return snowball
        - if you don't have that reach - talk to rent seekers - and lease some audience... Random House, Sub Stack
    - Phase I -  
    - Phase II - 
    - Phase II - 

- Everything everybody hears in manipulated.. 
    - people are trained not to hear 
    - don't have to feel manipulated 

- Substack 
    - they are building their subsriber base and leasing some of them back... 

- Massive + List Monk 
    - Promise you make yourself - is that we have signed up to start to co-woen and improve list monk for ourselves and public... 
    - $200 / month growing to a few k a month to improve and make it better... 

- Reach + Distribution + Attention is the hard part... 
    - Tech is the tail on the dog... 
    - List monk has hooks for mastadon... 
    - Opporutnity - jump into Mastadon - we support decentralization - let's get mesasges out on mastadon 
    - list monk already has the idea of connectors to other messaging platforms... 
    - even stubbed into SMS... 
    - campaign, subscribers, goes out on mastadon 
    - Lionsberg Wants Instances Of 
        - Storage Space 
        - File sharing 
        - Chat - 
        - Social Media 
        - Emailing Lists 
        - Marketing / reach / distribution 
        - Search
        - Conversational AI interfaces
        - Directories
        - Match-making
        - Marketplaces 
            - Creative Services (art, writing, editing, etc.)
            - Software Development
            - Training
            - Human needs (education, health, finance, identity)
            - Meaningful work 
        - Food, Water, Housing, clothing 
        - COmmunity, culture, purpose, meaning, service 
        - Financial services
            - banking
            - loans
            - insurance
- Talk to [Jim Fruchterman](https://www.linkedin.com/in/jimfruchterman)
- [Cory Doctorow](https://craphound.com/) 
    - Rent seekers 
    - Monstanto 
    - John Deere
- Building out the capabilities for the Lionsberg platform... 
    - In a faithful way...
    - Write - go to website - to to twitter thread... 
- Questions to Answer 
    - If we build a powerful enginge 
    - how do we deal with who we want to serve / free speech / what gets amplified, what doesn't etc. 
    - so that we avoid the issues currently manfiesting in society / big tech / et al... 
    - decentrlaization does a lot of this. 
- Closing hypothesis 
    - Massive backend for Jordan website 
    - interface with Liosnberg massive backend 
    - Lionsberg plus csc or whoever hosts LIst Monk or ? for community 
    - Build the attention and amplifcation processes / system / engine 
    - Connect J's writing / speaking / podcasting / transcripts to: 
        - social media channels 
        - AI sorting through
        - that fuels attention back to the core engine... 
    - Leveraging existing tech and social platforms - without becoming subordinated to them... 
    - We have the people to handle the tech backends... 
        - We need to build the attention engine. 


## Mobile stuff
- GitJournal - doesn't know about links - but does get great. 
    - On the go way to do wiki - without links - GitJournal 
    - Accidently ate Bill's repo - so be careful.
- Obsidian Mobile - 
- Lionsberg Wiki is up to 2,500 files 
