---
# System prepended metadata

title: CSR-Russian
tags: [translations | regional docs]

---

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# CSR-Russian
## Russian Community Sentiment Report
###### tags: `translations | regional docs`

![Logo1](https://i.imgur.com/T1Ibs48.jpg)

This is a report on the current community views of the NEM and Symbol brands.

The information and statistics in this report are sourced from:
* Community questionnaire via Google form (published in Russian)| <https://docs.google.com/forms/d/e/1FAIpQLSfEfLNyRlEBAcs3kkM_1rx-ZN1tEm3IVKPgy6PhcIkCTkucVQ/viewform?usp=sf_link> 
( **You need to take a survey to see the answers**)

  👇 Answers:
  https://docs.google.com/spreadsheets/d/1vubzSOlHgK1s6O3sOVi8XDxMm5LKDHjvDsp41sHX5cM/edit?usp=sharing
* Collating and counting sentiment comments from the NEM Forum
* NEM Telegram poll (NEMRussian)  <https://t.me/NemRussia/569>
* Partner and exchange communications
* Observational summary by regional XYMbassadors

**============
TELEGRAM POLL 
=============**


Q: Do you associate the NEM Brand with NIS1 and Symbol? With NIS1 only? With Symbol only?



| Results (Total 537 votes):| 
| -------- | 
| NEM= NIS1/XEM = 14% votes      |
| NEM= Symbol/XYM = 15% votes    |
| NEM= NIS1 & Symbol = 71% votes |
![Telegram](https://i.imgur.com/uI0MbVJ.png)

**Analysis:**
The majority of those surveyed (71%) associate NEM with both NIS1 and Symbol as the parent brand of the ecosystem.

**=============
TWITTER POLL
=============**
 

| Results (Total 41 votes):| 
| -------- | 
| NEM= NIS1/XEM = 9,8% votes      |
| NEM= Symbol/XYM = 53,7% votes   |
| NEM= NIS1 & Symbol = 36,6% votes|

![twitter](https://i.imgur.com/61ULpIC.png)

**Analysis**:
The majority of those surveyed on Twitter (41 users) associate NEM mainly with Symbol as the parent brand of the ecosystem, and 36.6% associate NEM with both NIS1 and Symbol




**=============
GOOGLE DOC POLL
=============**

##### Total respondents: 21



01.- When you hear "NEM" do you first think...

13	| XEM
2	| XYM
6   | XEM & XYM


Before the advent of Symbol, the ecosystem was perceived as: NEM or NIS1 as a blockchain and the XEM ticker as a utility token. Most Russian-speaking users understand that there is one NEM ecosystem, but with two blockchains, each with its own ticker, for NEM it is XEM, and for Symbol it is XYM.


----
02.- When you hear "Symbol" do you first think...

1	| XEM
16  | XYM
4	| XEM & XYM

Users associate Symbol with their XYM utility token rather than with NEM - XEM. New users are more interested in Symbol and XYM, for receiving coins in connection with the snapshot.

----
03.- Should "NEM" be rebranded?

4	| Yes
17	| No

Most of the Russian-speaking user thinks that we shouldn't change the NEM brand.


----
04.- Should "NIS1" be rebranded?

12	| Yes
8	| No

Russian-speaking users assume that attitudes towards NIS1 need to be changed: 12 users think so, and 8 users do not want to change it.

----
05.- Should "Symbol" be rebranded?

3	| Yes
17	| No


85% of the surveyed users believe that the Symbol brand should not be changed, but should be preserved. This means that Symbol is easier to associate with the XYM ticker.

----
06.- Which would you prefer to see more of?

18	| Symbol
3	| NEM

Almost all 18 out of 21 want to know more about Symbol, as Symbol is the second iteration of the NEM blockchain (next phase of the ecosystem).

----
07.- Which brand should be the Flagship brand? (Priority focus)

16	| Symbol
4	| NEM


If we are talking about what brand should be as a flagship, then Symbol is in the spotlight.

----
08.- Do you refer to Symbol as:

3	| NEM Symbol
11        | Symbol by NEM
6          | NEM Symbol

More users regard Symbol as a “Symbol by/from NEM” than all others combined.

---
09.- How strongly do you feel about the branding direction we take?



1	| 0 votes
2	| 0 vote
3	| 0 votes
4	| 0 vote
5	| 1 votes
6	| 0 votes
7   | 4 vote
8	| 4 votes
9	| 6 votes
10  | 5 votes

![vote](https://i.imgur.com/sW8FqW1.png)

Based on the results, we observe that users are interested in choosing a branding.


















