---
tags: Raid Guild
---

# State of the Raid :fire: Strategy

### Audiences
1. Members keeping up to date
2. Members looking for work
3. Members looking to hire
4. Non-Members keeping up to date
5. Non-Members looking for work
6. Non-Members looking to join
7. Non-Members looking to hire
8. Non-Members wondering if Web3 is right for their business

### Why Read?
1. Events alpha
2. Product alpha
3. Access to talent

### Call to Action
1. Hire RG
2. Join RG
3. Hold xRAID
4. Use RG products
5. Join Community, but not necessarily a Guild member

## Meeting with Tae and BorrowLucid on Sept 1, 2022

*How to State of the Raid?*

lets be more intentional

convey how you feel the state of the raid

reference an early 2020 or 2021 state of the raid by Dekan and edited by Tae
- fun and punchy
- good feedback from it
- this one: https://raidguild.substack.com/p/the-raid-in-review-2020

less flowery language

be very respectful of the readers' time
- convey info
- lead you to want to read the next sentance

start with cohort and flex rite of moloch

check where people are clicking in substack

format is okay as it is

direct calls to action

Red Pils
- link to tweet with woodsboss event

sectional approach
- cohort above the fold
- downplay projects section

tone: more friendly
- how would I say this to a friend

coordinape picture of token of appreciation
- what can I give people for sharing their thoughts with me?
- elaborate the member cta to talk to BL

better to publish when people are