**The Best Hoodjabi of Vela**

Atik Sabri is a young designer who runs the manufacturing and business side of Vela. She is currently designing the Vela label. This is her first time making a product under the Vela name. The company is growing slowly, and Atik now lives with her parents in Fountain Valley, California. So, she spends her profits on gradually increasing production. But despite the slow start, she's determined to make this product the best in its class.

**Freedom scarf**

The Freedom scarf is the most elegant [hoodjabi](https://velascarves.com/collections/hoodies) on the market. It is made of polyester and linen. The fabric is smooth and feels like silk. It has a pearl-like luster and comes packaged in an elegant and clear glass container. This scarf is a great gift for Valentine's Day, Black Friday or Cyber Monday. It is available in a variety of colors to suit your style. It is a lightweight accessory that can be worn all day long.
The Freedom scarf is a large hoodjabi that measures 35.5 x 70.9 inches (90 x 180cm). It is available in different colors and can be worn in many ways. The scarf can be worn in winters or summers and can be used as a hijab. It is also easy to wash and maintain. It can also be repaired if something goes wrong.

**Competitive advantage**

The competitive edge of Vela Hoodjabi is the close connection to its manufacturer. Atik, who first came to Utah in 2009, knows the ins and outs of the manufacturing nexus like the back of his hand. He hauls a bulky zipper bag to an SUV and stops at a fabric supplier to pick up hundreds of labels emblazoned with Vela's logo. He also uses his charm to get free parking at the fabric supplier.

Atik Sabri, who has been in charge of designing the brand's label since its conception, also oversees the company's manufacturing side. She is working on a new fabric pattern inspired by a traditional pattern worn by Palestinians, Jordanians, and Syrians called the "hatta." Vela manufactures the scarves in India, known for its high-quality cotton fabric. The company plans to double its production in the coming months. Currently, Vela produces 500 scarves a month.

**Customer base**

Every business owner seeks to expand their customer base. However, they often overlook one important aspect of growing a customer base: retaining them. A business can increase its customer base significantly by targeting a specific demographic, buyer persona, or another defining characteristic. This helps to increase the likelihood that a business will sell to a repeat customer, who is likely to purchase from it again. It is also helpful for a company to identify its customer base because it will help marketing teams develop a productive relationship with them.