---
# System prepended metadata

title: Marketing

---

# Marketing 

## Advertise
- Add banner ad
- Add banner image
- Custom
- Advertising on:
    -  store
    -  catalog
    -  category
    -  product
    -  price group

## OOTB functionality
- Single and multiple use voucher
- Buy more than:
    - x DKK
    - y orders
    - z ordelines
- Using specific shipping method
- Being on:
    -  store
    -  catalog
    -  category
    -  product
    -  price group

## Types of discounts
- Free product
- Discount specific orderline
- Amount off:
    -  order
    -  orderline
    -  unit price
- Percentage off:
    - orderline
    - order 
    - shipping


## General

- Time controlled campaigns. 
- Reusability of campaigns. 
- Toggling campaings on and off
- Allowing single and multiple campaign items to be applied at once
- Customer meeting 1 or all criteria in order to benefit from a discount
- Ability to make custom ads/awards/discounts
- Mixing and matching any of the ads/awards/discounts; ie: 
    - voucher with percentage off orderline, 
    - being on a specific catalog AND ordering for 500 DKK gives 50 DKK off total price, 
    - etc.

## Typical customisation (small amount of development required)
-  Specific user or member group
-  First x customers
-  One use per customer


## Hard to do 

- Buy x products for y products price