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# System prepended metadata

title: What is Snowball

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# What is Snowball

Snowball is a creator platform, using innovative economic models to solve problems of existing creator economics and  redefine the relation between creator and consumer.

## What is the problem of existing creator economic

There are two main pain point of existing creator economic

The first pain point is the challenges faced by creators in the early stages.
The value creators earn can not support them to keep creating good creations.

Because there are very few people watching,so I got very little feedback.
It’s hard for creators to get organic feedback to make themselves better.

Many big creators mainly make money through industry matching.
But when you just start creating and haven’t gained a certain amount of traffic, it’s difficult to get a business partner or cooperation.
(And industry matching may not good for creator to create the content they want, this also will decrease users' experience.)
Even big influencer, ad income may not enough for your creations.

The second one is the platform commission system is unreasonable
- YouTube takes 30% of income
- Medium took 20%

In fact, it’s the same as a new venture
Creator income is like an exponential curve. 
There will be breakthrough growth after passing a certain threshold.
But few creators can rely on passion to survive past the threshold of breakthrough growth.

> If early supporters give rewards, you can get the creator’s future income.
> And creators can survive the early period of no profit.

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If you want to dig deeper, welcome just talk to us.

More about the problem:

- [Why should you spend money on e-books?](https://medium.com/snowball-economic/why-should-you-spend-money-on-e-books-b4543d55af6b)

## The new creator economic: support share mechanism

Imagine that
If supporters support creators today
Creators can earn money and create better content
In turn, more supporters will be willing to reward creators because the content is better
Part of the creator's income can be given back to early supporters.
Make supporters more willing to continue supporting
thus forming a positive cycle.

Supporters are more willing to help creators, and creators have a better chance of hearing the real voices of content consumers.

This will make the creator ecosystem better
Our goal is to redefine the system to create a positive cycle.

We hope that creators and supporters have a destiny-bound, mutually beneficial relationship. 
We will do this through equity tokenization and revenue sharing.

## The innovation of Snowball

We have two main innovations

- Creator tokenomic
- Creator DAO

### Creator tokenomic: Support share mechanism + Governance

The first is the token economic model
When content consumers support creators
The money will be divided into three parts
The first part will be given directly to the creator

The second part will go to the creator's DAO treasury. All share holders can jointly decide the use of the funds. This fund can also be used to help creators create better works.

The third part will enter the profit sharing pool and be used to distribute profits to early supporters, thereby motivating more people to support the creators.

Creator can set the ratio of each part when register to Snowball, than users' support will seperate to different part by the ratio.

### Creator DAO
The other innovation is the Creator DAO
As long as you support the creator, you will receive shares
Then you can participate in the governance of Creator Dao
Of course, you can also not participate in governance and delegate votes to trusted people or the creator himself.
However, we welcome interested supporters to participate in the creator ecosystem and help creators become better through Creator DAO.
