- persona
- what they're trying to acheive
- problem being solved / overall benefit
- user example + list of others who fit the mold
- conclusion / closing statement - SiloHaus will offer these specific things by default + can offer custom solutions (include summary from user story)

## The Influencer


There are many influencers within the Crypto Twitter (CT™) space that have followings ranging from the thousands to hundreds of thousands. Some are day traders sharing signals, some create content, and some just shitpost for laughs. Regardless of how their following was acquired, at one point or another they've all probably considered how to best capitalize on this attention economy and mobilize their followers towards aligned goals.

There are a handful of well known methods that are usually employed. From paid promotions to NFT collections to meme coins, it more often than not leads to followers and communities feeling misled or just out right scammed. Granted some were malicious, but many were just poorly planned and executed, earning influencers and their projects the titles of 'grifter' and 'rugged'.

Silo Squad is here to propose a better solution.

## Kinetic Energy


To start, let's say you're an influencer with a lot of momentum. Your someone who is steadily gaining followers, making a real name for yourself. You're at the point where you're wondering how to use this energy that's quickly building. You feel as though there should be a solution readily available to harness this energy and direct it into profitable and sustainable outputs for all involved.

You understand the potential of NFTs, social tokens, and DAOs but maybe you've only ever witnessed disasters come from any attempt to use them. To avoid falling into the same patterns, you carefully contemplate your best move forward.

Thinking to yourself, "let's not add another paid shill or ponzi economist to CT. Let's not mislead another community. Let's not promote more zero-sum games. How can I change the pattern? How do I build something that won't fuck over majority of my supporters?"

Then you start to breakdown what you'll probably need:
- have the entire initiative be on-brand.
- a group of your most highly engaged supporters identified.
- funding to back the initiative while maintaining self-sovereignty for contributors.
- security for the funds while not being soley responsible for managing them.
- a mechanism to harnesses energy and direct value flows.
- a system that promotes positive-sum games for your supporters, while creating stability and providing constant opportunities for growth.

*Feel free to think deeper on what else you may need, what positive outcomes you can imagine, and how you can create long term sustainability for yourself and supporters. Then be ready to plug these thoughts into the solution we're going to discuss below.*

## From Community to Co-Op


It's time to forget thinking about your followers as your "community", and instead start thinking of them as potential energy for powering a fully fledged cooperative. Let's move from the stigma of "NFT communities" to the emergent idea of crypto co-ops.

When most projects start, they try to preach about community values and like to put responsibility onto others, but always fail to provide the necessary tools to truly align everyone behind common goals. Those same projects also fail to put safeguards in place to protect its members from volatility, and almost never have a real strategy laid out to create any sort of sustainability.

It's time to end the era of 'moonshot or death'. It's time to stop the zero-sum downward spirals. It's time for there finally to be a solution that provides influencers and leaders alike the ability to promote positive-sum games for their supporters. It's time for SiloHaus.

*The following section will highlight a structure that can be useful for setting up a social token cooperative on SiloHaus. If you find it interesting, feel free to reach out to join our pilot program.*

## Social Token Cooperative - Structure 001


SiloHaus is an intuitive platform that can make it easy to launch an NFT membership DAO and create an ERC20 social token. NFT holders can then coordinate around a shared treasury to manage the social token by voting on proposals.

### Branded NFT Collections
Sell NFT memberships to onboard your followers and crowdfund your social token co-op. Create a collection yourself or collab with Silo's in-haus artists to capture your vibez and brand. Collections are fully customizable in regards to name, total supply, and designs. They can range from a single graphic to generative PFPs.

### Social token
When creating your social token, you can choose a name, ticker, and total supply. The social token is the life blood of the cooperative. Ultimately, it'll be up to the NFT holders to align on token and treasury strategies in order to maintain a sustainable ecosystem. But the initial structure is established by the one launching the DAO.

### Under the hood
Built on DAOhaus Protocol and Moloch v3, SiloHaus can provide highly composable governance and economic structures. Leveraging Moloch v3 dual token model consisting of 'Shares' and 'Loot', NFTs with governance rights and social tokens with economic rights are made possible.

Collaborating with TokenBound, SiloHaus uses ERC6551 as a core component of the launchpad. ERC6551 enables NFTs to own smart wallets, or Token Bound Accounts (TBAs), meaning your NFTs can store assets. The NFTs hold nontransferable Shares to provide holders with governance and economic rights within the co-op.

Social token are Loot. Economic rights mean that both Shares and Loot can be 'RageQuit' (burned) at any time for a proportional amount of the treasury, technically making both deflationary.

Taking all of this into consideration, there are now many interesting patterns that can emerge from a technical, economic, social and governance perspective.

### Zaps
SiloHaus has zap capabilities, where a portion of the funding (ETH) from the NFT sales and social tokens can be automatically zapped into an LP. Zaps should be configured before starting the NFT sale. Majority of the social token supply should be zapped directly into the LP in order to host a fair launch of the token.

### Vesting
A vesting schedule can be set for the NFTs before the sale to have an allocation of social tokens unlocked and claimable on a linear scale of your choosing.

### Whitelist
Lastly, there is an optional whitelist to enforce a more exclusive NFT sale.

### Start sale
Once everything is set, just configure your NFT price and length of sale and then let it rip!

### Bootstrapping
As the NFTs sell, a portion of the ETH from the sale is paired with the social token and zapped into an LP. The remaining portion of ETH and social tokens are secured in the DAO's side vault to provide the necessary resources for the co-op's continued operations. Royalties from NFT secondary sales and yield from the LP go into the DAO treasury.

### Multiplayer
With majority of your social token supply in an LP managed by the DAO, a strong foundation for your co-op is established. Now your followers have turned into fellow members who have to coordinate so everyone in the co-op can win, together. You've turned a typical zero-sum scenario into a positive-sum, multiplayer coordination game.

What happens from this point on is entirely up to you and your cooperative.

### Silo social token co-op summary

As an influencer you successfully:
- created and sold a branded NFT collection
- funded a cooperative DAO
- created a social token
- bootstrapped LP for the social token
- fair launched the social token
- established stability and sustainability

Co-Op sustainability is achieved via:
- NFT sales (ETH) treasury allocation
- social token treasury allocation
- NFT royalties from secondary sales
- LP yield from social token DeFi strategies

The ETH/social token treasury allocation can be used for:
- LP incentives
- marketing
- partnerships
- contributors
- product development

*Stay tuned for a continuation of the 'Silo Series', where deeper insights into other structures, how to manage LP, optimize DeFi strategies, and maximize yield as a DAO will be provided.*

## Conclusion

If you have a following, you may be looking for ways to monetize. Just remember, "with great power, comes great responsibility". We're not trying to be prescriptive with our structures, instead we hope that we can provide just enough tools and inspiration to get your creative juices flowing. Our incubator pilot program will be rolling out soon. We're looking to bring a select group of individuals and projects into our silos to help foster a new wave of positive-sum cooperatives within the Ethereum ecosystem.

If you're interested in the opportunity, feel free to reach out in our Discord.

*For a deeper dive into some of these core features, check out our intro article: 'SiloHaus: Sustainable Strategies for the Future'
https://mirror.xyz/silohaus.eth/I7CrgvBq0w882Q21TDHcmSJU68ydTwJXUBNXEn5I-PE*

---
---
DEV NOTES

Custom features needed:
- Social Token Boost
- Loot supply cap
- Upgradability removed
- Supply minted into side vault
- vesting Loot shaman
- unlocks x amount of loot for NFTs on linear scale
- as loot unlocks, NFT TBAs can claim them
- LP Zap Boost
- splits preconfigued % of sale
- set ETH/loot LP ratio
- Boosts for different AMMs
- whitelist option
- ability to add a whitelist for NFT sale

## Trustless Credibility

Past failed example and how it would have worked better with Silo & good potential candidates

### Silo Solution Overview

In the following section we're going to explain one structure that can be useful for setting up a social token cooperative on SiloHaus.

The social co-op structure involves:
- Crowdfuning via branded NFT DAO membership sales
- Managing a shared treasury
- Creating a social token
- Fair launching the social token
- Bootstrapping LP for the social token
- Kickstarting a self-sustaining system

We won't go into too much technical detail. For a more deep dive, check out our intro article: https://mirror.xyz/silohaus.eth/I7CrgvBq0w882Q21TDHcmSJU68ydTwJXUBNXEn5I-PE

---
Intro NOTES

Well with every attempt turning into a zero-sum game that leads into a downward spiral, it's obvious what the real issue is - there is a clear lack of alignment between all participants.

These attempts were heading in the right direction, but the proper solutions didn't exist to turn NFT collections, social tokens, meme coins,

An influencer in the crypto space has a following of 50k+ on twitter. They are constantly creating content through articles, tweets, and spaces. They are well respected and get a lot of support from their community and other influencers.

---
Kinetic NOTES
- They want to fair launch a social token owned by their community.
- They want to perform an initial crowdfund to back their social token initiative.
- They want to handle it in a secure manner and they don't want to be solely responsible for managing all of the funds.
- They're looking for a group of highly engaged community members to assist with the initiative.
- They'd like the entire thing to be on-brand for them.

As an influencer with a lot of momentum, they'd like a way to harness that energy in a productive, engaging, and profitable way. They want to fair launch a social token owned by their community. They want to perform an initial crowdfund to back their social token initiative. They want to handle it in a secure manner and they don't want to be solely responsible for managing all of the funds. They're looking for a group of highly engaged community members to assist with the initiative. They'd like the entire thing to be on-brand for them.

---
Solution NOTES

The influencer goes to Silo.Haus to launch a 6551 NFT membership DAO to crowdfund the initiative. They easily create a branded NFT collection on the platform to sell as membership tokens in the DAO. The 6551 NFTs hold Moloch governance shares that provide the holders with governance and economic rights. The shares are non-transferable, minted into the NFT TBAs when the NFTs are minted.

The Moloch loot token will act as the social token. The loot social token is a capped supply with upgradability removed. The supply is minted into a side vault. A zap is configured to automatically create an LP with a percentage of funds from the NFT sales and loot tokens. The NFTs are allocated a portion of the loot supply to be vested over a predetermined amount of time.

The NFT sale can be configured with options to choose price in ETH, how many shares each NFT is allocated, how many loot tokens each NFT is allocated and the vesting schedule, if a whitelist is to be used, and how long the sale will be open for.

The most engaged of their community yeets in ETH and receives the NFTs. A portion of the ETH from the sale is zapped into an LP position paired with the social token (Moloch loot token). The remaining portion of ETH and loot tokens are secured in the DAO's side vault to provide the necessary resources for the Co-Op's continued operations. Royalties from NFT secondary sales and yield from the LP goes into the DAO treasury.

---

SiloHaus is an ERC6551 NFT Membership DAO launchpad.

Starting a social token co-op on SiloHaus includes:

- crowdfunding via branded NFT DAO membership sales
- coordinating around a shared treasury
- fair launching a social token
- bootstrapping LP for the social token
- establishing a stable foundation for the co-op
- kickstarting a self-sustaining ecosystem

### Bootstrapping Your Co-Op

### Shares | Loot

Built on the DAOhaus Protocol and Moloch v3, SiloHaus has a dual token model, Shares and Loot.

- Share tokens provide governance and economic rights
- Loot tokens only provide economic rights

Both token types are ERC20 and can each have their own name, ticker and supply. Governance rights enable holders to vote on proposals. Economic rights mean that holders can RageQuit (burn) their tokens for a proportional share of the treasury.
- RageQuit makes both tokens technically deflationary.
- Shares are nontransferable, Loot is transferable.

### Token Bound Accounts (TBAs)

SiloHaus has collaborated with TokenBound to offer the ERC6551 NFT membership DAO launchpad. ERC6551 enables NFTs to own smart wallets, otherwise known as Token Bound Accounts.

By storing nontransferrable Shares within the TBAs, SiloHaus can provide governance and economic rights to NFT holders. Therefore, SiloNFTs have inherent value based upon the underlying assets within the DAO treasuries they are tied to.

*For a more deep dive into SiloHaus, check out our intro article 'SiloHaus: Sustainable Strategies for the Future'.
https://mirror.xyz/silohaus.eth/I7CrgvBq0w882Q21TDHcmSJU68ydTwJXUBNXEn5I-PE*

This structure is extremely flexible and highly configurable to meet your specific needs.

- membership NFT collection total supply to determine how decentralized of a co-op you want
- total supply of the social token
- what DeFi protocols to use
- how much of the social token supply is put on the market and how much is held by the DAO
- how much ETH to pair in order to determine initial value
- how the DAOs ETH and token allocations can be used for grants, development and further incentives, etc. etc. etc.