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SOP-SeoFun-關鍵字 收集及分類

每一站都有自已的關鍵字

二大方向

1. 目標關鍵字

2. 長尾關鍵字

如果SEO排名的關鍵字通常都是熱門的，不太好入手，
是否這時候就可以衡量先透過長尾關鍵字來累積一下網站的基礎實力，先吸引一些流量。
及將收集到的字做分類

關鍵字分類 這會與網站內容及文章有相關

1. 導航性

搜尋特定的網站/品牌 (如：淘金娛樂城、茶湯會)

2. 資訊性

搜尋常規知識 (娛樂城怎麼玩、百家樂技巧 如何泡茶?)

3. 交易性

用戶想線上購買商品 (娛樂城儲值、註冊送體驗金、購買茶葉)

4. 商業性

用戶在購買前進行研究 (娛樂城推薦、某個品牌茶葉的評價)

Image Not Showing Possible Reasons
  • The image file may be corrupted
  • The server hosting the image is unavailable
  • The image path is incorrect
  • The image format is not supported
Learn More →

如何獲得有效或直接的關鍵字

1. Google Ads

日期選擇近三個月，點選平均每月搜尋量排序，之後下載關鍵字企畫書檔案

Image Not Showing Possible Reasons
  • The image file may be corrupted
  • The server hosting the image is unavailable
  • The image path is incorrect
  • The image format is not supported
Learn More →

2.Keywordtool

  1. 帳號登入

    Image Not Showing Possible Reasons
    • The image file may be corrupted
    • The server hosting the image is unavailable
    • The image path is incorrect
    • The image format is not supported
    Learn More →

  2. 修改左側設定

    Image Not Showing Possible Reasons
    • The image file may be corrupted
    • The server hosting the image is unavailable
    • The image path is incorrect
    • The image format is not supported
    Learn More →

  3. 主要觀察keyword suggestion / related keyword

Image Not Showing Possible Reasons
  • The image file may be corrupted
  • The server hosting the image is unavailable
  • The image path is incorrect
  • The image format is not supported
Learn More →

資料庫高度相似google ads, 但是會有關鍵字缺乏。
所以建議直接使用google ads即可。

3.Ahrefs

使用Keywords Explorer查詢關鍵字

Image Not Showing Possible Reasons
  • The image file may be corrupted
  • The server hosting the image is unavailable
  • The image path is incorrect
  • The image format is not supported
Learn More →

Image Not Showing Possible Reasons
  • The image file may be corrupted
  • The server hosting the image is unavailable
  • The image path is incorrect
  • The image format is not supported
Learn More →

4. Google Suggest

直接又免費的方法

Image Not Showing Possible Reasons
  • The image file may be corrupted
  • The server hosting the image is unavailable
  • The image path is incorrect
  • The image format is not supported
Learn More →

Image Not Showing Possible Reasons
  • The image file may be corrupted
  • The server hosting the image is unavailable
  • The image path is incorrect
  • The image format is not supported
Learn More →

5. 競爭者關鍵字分析

使用Ahrefs查看對手被收錄哪些關鍵字

Image Not Showing Possible Reasons
  • The image file may be corrupted
  • The server hosting the image is unavailable
  • The image path is incorrect
  • The image format is not supported
Learn More →

Image Not Showing Possible Reasons
  • The image file may be corrupted
  • The server hosting the image is unavailable
  • The image path is incorrect
  • The image format is not supported
Learn More →

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