# A Version (Feature-driven/Informational) ### Title Get the Best Route — Instantly. ### Content Aggregate your favorite trading routes: - **Aggregate your favorite trading routes** Matcha, CoWSwap, Jumper, Uniswap, PancakeSwap, Sushiswap, Curve, 1inch, THORChain & more. - **Trade for free:** Trades under $1,000 are free with ShapeShift. - **No middlemen. No tracking:** Just connect your wallet and start trading. Plus everything else you love: limit orders, smart routing, and a powerful dashboard. "ShapeShift pulled quotes from 5 DEXs and saved me $20 — without me lifting a finger. It just works" — Actual user, probably smarter than me ⭐ ⭐ ⭐ ⭐ ⭐ ### CTA text & link Trade Smarter, Trade Free: https://app.shapeshift.com/?utm_source=outpost&utm_medium=specify&utm_campaign=swappers ### Image (1:1 to 16:9 landscape images with support for gifs) ![Specify_400x400](https://hackmd.io/_uploads/S1Lv4Lh0ke.gif) [1MB Gif](https://media.discordapp.net/attachments/1035004300012818484/1361817020190162975/Specify_400x400.gif?ex=6800226e&is=67fed0ee&hm=15f75da64f49ff86397b38219ccbdda51e5f886714b22fb47654318f63b27d15&=&width=440&height=440) [3MB Gif](https://media.discordapp.net/attachments/1035004300012818484/1361814956797853937/Specify.gif?ex=68002082&is=67fecf02&hm=1a7cc6c7d964a347ab6aa601431a4eaa5bc33b6cd985fd7991e7842b574fcb77&=&width=795&height=795) ________________________ ## Hypothesis: We think that crypto-native language will outperform standard benefit-driven copy (Version A) # **B Version: (DeFi Native/Conversational)** ### **Title:** DeFi Trading, No Compromises. ### **Content** **All Your Favorite DEXs. One Place.** Why settle? Trade smarter, stay liquid, skip the middlemen. **Your Favorite DEXs:** We aggregate your favorite DEXs: Matcha, 1inch, THORChain, Uniswap, SushiSwap and more. One route, one tap. **Zero fees under $1K** Full stop. **No signups. No KYC. No friction.** Just your wallet and the chain. **Plus all the pro tools you already use** Limit orders. Custom routes. Advanced UI. And more. "Didn’t even need to connect a wallet to check rates. Portals goes hard for managing my DeFi positions — and I always know I’m getting the best rate." ⭐ ⭐ ⭐ ⭐ ⭐ - ShapeShift User, May 2025 ### CTA text & link Find your best route: https://app.shapeshift.com/?utm_source=outpost&utm_medium=specify&utm_campaign=swappersb ### Image (1:1 to 16:9 landscape images with support for gifs) ![Specify_400x400](https://hackmd.io/_uploads/S1Lv4Lh0ke.gif) [1MB Gif](https://media.discordapp.net/attachments/1035004300012818484/1361817020190162975/Specify_400x400.gif?ex=6800226e&is=67fed0ee&hm=15f75da64f49ff86397b38219ccbdda51e5f886714b22fb47654318f63b27d15&=&width=440&height=440) [3MB Gif](https://media.discordapp.net/attachments/1035004300012818484/1361814956797853937/Specify.gif?ex=68002082&is=67fecf02&hm=1a7cc6c7d964a347ab6aa601431a4eaa5bc33b6cd985fd7991e7842b574fcb77&=&width=795&height=795)