# Baku - Pitch Deck

## Slide 1: Title Page

- **Company Name:** Baku
- **One-Line Description:** Revolutionizing user research with AI-driven in-depth interviews at scale.

## Slide 2: Problem

- **The Challenge:** Gathering deep insights from users for informed decisions is time-consuming and costly.
- **Problem Statement:** User and market researchers face a tradeoff between fast but shallow surveys and deep but time-intensive interviews.
- **Impact:** Inefficient research processes hold back the decession-making process in a world driven by user sentiment and fast growing products

## Slide 3: Solution

- **Our Solution:** Baku provides AI-moderated research, combining speed and depth.
- **How It Works:** AI-driven platform using GPT-4 conducts in-depth interviews, analyzes results, and structures large-scale qualitative data instantly.
- **Benefits:**
- Saves time and resources.
- Offers deep insights for better decision-making.
- Suitable for research teams at larger companies.
- **User Experience:** Define interview guide, share link, AI conducts hundreds of interviews, and provides dynamic reports.

## Slide 4: Why Now

- **What Sets Us Apart:**
- Baku utilizes cutting-edge AI technology (GPT-4).
- Solves the urgent need for faster and deeper insights.
- Drives efficiency in research processes.
- **Market Insights:** Growing demand for user-centric research in a digital age. w

## Slide 5: Business Model

- **Business Model:** Baku's primary revenue model is subscription-based, offering tiered pricing for various user needs. We also generate additional revenue through fees for advanced features and potential data licensing.
- **Subscription Pricing:** Our subscription pricing is designed to cater to different user segments and their specific requirements. We offer tiered pricing plans, allowing users to choose the plan that best suits their needs.
- **Advanced Features:** In addition to our base subscription plans, we offer advanced features that provide enhanced functionality and customization options. These advanced features are available to users at an additional fee, providing an opportunity for upselling and increasing revenue.
- **Data Licensing:** Baku has the potential to monetize its data through licensing agreements with third parties. This allows us to generate additional revenue streams by providing valuable insights and data to other businesses.
- **Scalability:** As our user base grows, so does our revenue potential. With a subscription-based model, scaling our user base directly translates to increased recurring revenue. This scalability is a key strength of our business model.

## Slide 6: Market Size

- **Market Overview:**
- In 2021, the global Online Survey Software market was valued at approximately US$8.077 billion.
- **Projected Growth:**
- The market is expected to witness remarkable growth, with a projected value of US$32.626 billion by 2028.
- **CAGR (Compound Annual Growth Rate):**
- This growth represents an impressive CAGR of 22.07% from 2021 to 2028.
- **Base Year and Forecast Period:**
- The base year for these figures is 2021, and the forecast period extends from 2023 to 2028.
- **Forecast Unit:**
- All values are expressed in USD Billion.
- **Market Segments:**
- The market is segmented into Application, Product, and Geography. This segmentation allows for a comprehensive understanding of the diverse aspects of the market.
- **Global Reach:**
- The market has a global reach, with significant coverage in regions such as North America, South America, Europe, Middle East and Africa, and Asia Pacific.
- **Key Players:**
- Prominent companies in this market include:
- Zoho Corporation Pvt. Ltd
- Medallia
- Forsta
- Inqwise
- SurveyMonkey (Momentive)
- Campaign Monitor
- QuestionPro Survey Software
- Qualtrics
- Snap Surveys Ltd.

**Sources**
- [https://www.knowledge-sourcing.com/report/global-online-survey-software-market](https://www.knowledge-sourcing.com/report/global-online-survey-software-market)
- [https://www.statista.com/topics/1293/market-research/#topicOverview](https://www.statista.com/topics/1293/market-research/#topicOverview)
## Slide 7: Team

- **Meet the Founders:**
- Josep (CEO): A senior student majoring in Mathematics and Business, bringing a strong vision for Baku's success. [Twitter](https://twitter.com/josep_ceo)
- Awate (CTEO): A freshman student with seven years of coding experience and two years in AI, poised to drive Baku's technical innovation. [Twitter](https://twitter.com/awate_cteo)
- **Why Our Team:** Our diverse skill sets and shared passion for innovation uniquely position us to tackle the challenges in the market research industry.