#01 Ocean Academy - Meeting Notes (05.02.21)
===

###### tags: `Meeting` `Shrimp`
###### participants: Frederic S, Kai M, Laurent R, Nuno L, Gherardo L, Albert P, Ludovic G

:::info
#01 Ocean Academy Meeting
11:30 AM - 12:30 PM CET
meet.google.com/wpe-cxih-jvy
:::

## Objectives
- Prepare Shrimp launch
- Review Oyster voting

## Agenda
- Review current status of Project Shrimp
- Define final steps for the launch
- Discuss launch strategy
- Review Oyster voting

## Notes
Most tasks are done or close to be finished. We are confident to be able to launch as planned. See the Trello board for more details: https://trello.com/b/zliYRm4t/ocean-academy

### Launch Strategy
All Ocean Academy contributors post as individuals in their own social media channels and networks. The focus in our communication will be the launch of the new DeFi module. A dedicated Medium post will be published as well to inform the community about the launch.
Improvements and new features will be communicated on a more regular basis in the upcoming weeks by a dedicated contributor in the Academy (tbd). We will also discuss to introduce a process for future launches that includes delivery as well as marketing strategy.

#### Next steps
- Chapters will be reviewed by the end of today (05.02)
- New version of the Academy will be launched on Sunday 6 PM (07.02)
- Key graphics and a template text will be prepared (Kai, Gherardo) (08.02)
- Shrimp launch will be communicated on Monday (08.02)

### Marketing Campaign
We have spent ~$120 on marketing and the results are decent but we need more feedback to improve our ads before we scale it. Laurent, Nuno and Kai will have a look into the numbers to base our decisions on the Google Anayltics data that we collected.
The ad campaign on Twitter is currently blocked due to an issue with the credit card.

### Project Oyster
- Project Oyster got funded with 10 000 Ocean ([results](https://vote.oceanprotocol.com/#/oceandao/proposal/QmVtJoo7hp3G5RXAVu9EjHT38Uknipqs7a78P7o8viLQtm))
- Our proposal collected 10.09% of all votes (120.61k OCEAN).
- We assume that not all Ocean Academy contributors have voted for the Academy and intend to improve on this for the next round
- We will improve on the marketing of our proposals for the next rounds
- Can the outreach ship help us here?
- How to market the Ocean Academy and it's progress to the outside world?
- Albert will setup the Trello board for the new Oyster milestone and organize a new meeting