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# System prepended metadata

title: Sprint Planning (wk20-2021)
tags: [MEGA]

---

---
tags: MEGA
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# Sprint Planning (wk20-2021)

## Agenda
**Lay out the work for this Sprint**
From Roadmap => Product Backlog => Product Goal

###    Why is this Sprint valuable?

-    Design Kit
     -    Logo
     -    Brand guidelines 
     -    Tone/Voice
-    Complete teaser video script 
     -    define audience
     -    define goal (messaging, conversions, aspirational)
     -    define story
     -    define tone/style voice and visuals
     -    write script
    
### What can be Done this Sprint?

**Not-Ready**:

-    .

**Ready**:

-    Design Kit
     -    Logo
     -    Brand guidelines 
     -    Tone/Voice
-    Complete teaser video script 
     -    define audience
          -   target demographic
          -   distribution channels
          -   reach 
     -    define goal (messaging, conversions, aspirational)
     -    define story
     -    define tone/style voice and visuals
     -    write script

**De-prioritize**:

-    .

###    How will this work be accomplished?

**Capacity guidelines:**

| Full Time | Part Time |
| --- | --- |
| 30 man-hours/sprint | 15 man-hours/sprint |

-    Design Kit (Carl: 6-8 man-hours)
     -    Logo
     -    Brand guidelines 
     -    Tone/Voice
-    Complete teaser video script (Amelia lead, all join: 35 man-hours)
     -    define audience (Carl lead, all join: 3-4 man-hours, by end Monday)
          -   target demographic
          -   distribution channels
          -   reach 
     -    define goal (messaging, conversions, aspirational) (Carl lead, all join: 2-3 man-hours, by Tuesday lunch)
     -    define story (Amelia lead, all join: 8-10 man-hours, by end of Wednesday)
     -    define tone/style voice and visuals (Zaya lead, all join: 3-4 man-hours, by Thursday lunch)
     -    write script (Amelia lead, all join: 8-10 man-hours, by Sprint review on Friday)