- MemoryOur memories are a psychological representation of events. We manipulate most events based on: - Memory - Our imagination - Our stage of life - The stories we tell ourselves - Our level of optimism vs. pessimism - [[Big London Seminars]] - ((Innovation Process and Facilitation)) - [MI Garage]((seminar)) [[People]]aparmita Sharma Chift - aparmita Sharma Chift - Design for Ai/ML solutions - ![](https://firebasestorage.googleapis.com/v0/b/firescript-577a2.appspot.com/o/imgs%2Fapp%2FCo-Opts%2F9imXVYML4H.png?alt=media&token=a967c9de-7329-4cc2-9046-71427da39ad4) - Everything is designed, few things are designed well - ![](https://firebasestorage.googleapis.com/v0/b/firescript-577a2.appspot.com/o/imgs%2Fapp%2FCo-Opts%2FrS6uuDT3je.png?alt=media&token=ba4c6cd3-e9a7-4a34-afd9-4a5004c1310d) - How design can help startups to success - ![](https://firebasestorage.googleapis.com/v0/b/firescript-577a2.appspot.com/o/imgs%2Fapp%2FCo-Opts%2FWspoZNbL4H.png?alt=media&token=ac34a0f4-73d5-4795-96f5-2876adfb6575) - Empathy means challenging your preconceived ideas and setting aside your sense of what you think is true in order to learn what us true David Kelly IDEO - Who are are end users? - What are their Goals, ambitions and aspirations - How does our product offering fit into the scheme of the users activities - Tools - ![](https://firebasestorage.googleapis.com/v0/b/firescript-577a2.appspot.com/o/imgs%2Fapp%2FCo-Opts%2FfpRmxUZAaF.png?alt=media&token=4f33c5cb-885a-45d2-9722-1cb132c12836) - Core users - te poeple who use the product in a day to day way - Service Providers - Influencers - Empathy Map - ![](https://firebasestorage.googleapis.com/v0/b/firescript-577a2.appspot.com/o/imgs%2Fapp%2FCo-Opts%2FoJCSn9HLzB.png?alt=media&token=de1e472b-01db-4f09-af63-f951aa731d7b) - Think and feel - What matters most? - What worrier them - What inspires them - Hear - What have they heard - What do others say - What helps them decide - See - What can they see - Whats the environment - What else is on the market - How do they beocme aware - Say & Do - What do they do Now - What - Considerations when designing ML models - Explainability and mental models - Human sensitivities - Error management and User Trust - How to manage user mental models and increase adoption - ![](https://firebasestorage.googleapis.com/v0/b/firescript-577a2.appspot.com/o/imgs%2Fapp%2FCo-Opts%2FFeCRzrkwjX.png?alt=media&token=7b7f5814-3880-4121-89d1-898016785add) - Considerations of human sensitivities - Where are humans naturally brilliant at manifesting the value proposition? - How might a design element change to better support that brilliance? - with social sensitivities, could the design encourage people to meet the goal in real life? - Do any success criteria need to shift to support human sensitivities - Humane Design Guide www.humanetech.com - Emotional - Attention - Sensemaking - Decision making - Social Reasoning - Group dynamics - ![](https://firebasestorage.googleapis.com/v0/b/firescript-577a2.appspot.com/o/imgs%2Fapp%2FCo-Opts%2FsyjJb8CSbM.png?alt=media&token=5d0f25da-b2cc-4944-a4b6-26fa5eeb5487) - Error Magement and User Trust - Ai Functions - ![](https://firebasestorage.googleapis.com/v0/b/firescript-577a2.appspot.com/o/imgs%2Fapp%2FCo-Opts%2FhTSqKZetRb.png?alt=media&token=806f2944-4e45-41d6-87ad-ea1886f72402) - ![](https://firebasestorage.googleapis.com/v0/b/firescript-577a2.appspot.com/o/imgs%2Fapp%2FCo-Opts%2FngoojFXEcW.png?alt=media&token=4cab214c-f94e-4062-ba47-b2339d7c98b2) - ![](https://firebasestorage.googleapis.com/v0/b/firescript-577a2.appspot.com/o/imgs%2Fapp%2FCo-Opts%2FZ7ngHIAPqP.png?alt=media&token=8a5bc24d-7da2-476c-bc00-f80363459227) - ![](https://firebasestorage.googleapis.com/v0/b/firescript-577a2.appspot.com/o/imgs%2Fapp%2FCo-Opts%2FUvIVQZ6Qcd.png?alt=media&token=dd3b3df4-aa8e-46fc-ae37-de19ec1cf3d8) - Ways to explain possibility of error - ![](https://firebasestorage.googleapis.com/v0/b/firescript-577a2.appspot.com/o/imgs%2Fapp%2FCo-Opts%2FwPNq8cxt1S.png?alt=media&token=fc0a800e-ebbb-4211-abb7-5012b3d6a939) - examples - ![](https://firebasestorage.googleapis.com/v0/b/firescript-577a2.appspot.com/o/imgs%2Fapp%2FCo-Opts%2Fio_Ine9PW9.png?alt=media&token=aa10d915-2a77-4fa3-a70a-b51ff61da1d3) - ![](https://firebasestorage.googleapis.com/v0/b/firescript-577a2.appspot.com/o/imgs%2Fapp%2FCo-Opts%2FRFwuHRe2Lb.png?alt=media&token=86523be2-d25b-4083-bfa5-f15fd76524d7) - sources for tools - https://pair.withgoogle.com/guidebook/ - https://humanetech