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tags: cd
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# reading notes for workshop + mdf mtg prep
## visual explanations, edward r. tufte
* visual means of depicting quantities
* labels
* encodings (color scales)
* self-representing scales (objs of known size)
* significance of scale
* capturing at different scales
* giving different representations so that the size of an object is legible
* when to distort scale for effect - to heighten awareness of a phenomenon/detail/etc., ex.
## the process genre, Salomé Aguilera Skvirsky
* documentation transforms the object - and in so doing, transforms us, our understanding of the world
* embodiment/physical body actually making something as something capturing process can entail
* "the sequentially ordered representation of something making or doing something. Whether the action is performed before a live audience, is recorded and later projected on a screen, is drawn from imagination, or is narrated discursively; whether or not the action employs tools and machines; and whether the representation is received by children or adults, the sequential representation of people successfully making and doing things produces in the spectator a singular wonder and deep satisfaction."
* steps of a process
* encounter between the body and instruments and materials
* capturing the beginning, middle, end - this gets to the storytelling aspect of documentation; a temporal element often shapes documentation
* can be prescriptive - a how-to or can be individualized - this is the process of THIS particular artist
* making a process legible requires curation and formally strategies will vary depending on the process being captured/represented
* editing, framing, slow motion and animation, fast motion - some strategies in film for capturing process
## design is storytelling, ellen lupton
* posters and illustrations as temporal, build to show a whole picture of something
* design builds a structure that, like a story, reveals incrementally/bit by bit
* freytag's pyramid: exposition > rising action > climax > falling action > denoument
* goal or intention of every move, every experience someone has through design process/engaging with design
* gestalt principles
* brain takes data (about color, tone, shape, movement, orientation) into objects - useful chunks of info called 'precepts'
* it's about individual elements being perceived as a larger/more unified whole
* proximity (closer spacing = group), similarity (same color and shape = group), common fate (elements seem to change as a group), figure/ground ambiguity (white spaces are active or inactive), closure and continuation (we mentally close gaps in regular shapes and strong lines)