Kartra vs Kajabi | Skyrocket Your Online Business in 2025?

<h1>Kartra vs Kajabi | Skyrocket Your Online Business in 2025?</h1> Imagine this: you’ve got a brilliant idea for an online course or a digital product. Your heart races with excitement, but then the overwhelm hits. How do I build, market, and sell this?  You need a platform that feels like a trusted partner, not a tech headache. Enter Kartra and Kajabi—two all-in-one giants promising to make your online business dreams a reality.  But which one is right for you? In this 2025 comparison, we’ll break down their features, pricing, and vibes to help you choose. Let’s dive in! <h2>Why This Choice Matters</h2> Picking the wrong platform can feel like a punch in the gut—wasted time, money, and dreams. Kartra and Kajabi are both powerhouses, but they cater to different needs.  Whether you’re a course creator, coach, or marketer, this guide will show you which tool aligns with your goals. By the end, you’ll feel confident, ready to build your empire. <h2>What Are Kartra and Kajabi?</h2> <h3>Kartra: The Marketing Master</h3> Kartra is like a Swiss Army knife for entrepreneurs. It’s an all-in-one platform built for creating sales funnels, automating marketing, and selling digital or physical products.  With over 500 templates, a drag-and-drop builder, and tools like email marketing and CRM, it’s a favorite for those who love control and flexibility.  In 2024, Kartra powered over 50,000 businesses, proving its muscle. <h3>Kajabi: The Course Creator’s Dream</h3> Kajabi, on the other hand, is the go-to for course creators and membership site owners. It’s user-friendly, with a sleek course builder, blogging tools, and even a mobile app for students. Kajabi’s AI Creator Hub and community features make it feel like a warm hug for educators. In 2024, Kajabi users generated over $6 billion in revenue, showing its strength for digital products. Both platforms aim to simplify your business, but their approaches differ. Let’s compare them head-to-head. <h2>Feature Breakdown: Kartra vs Kajabi</h2> <h3>Website and Page Building</h3> Your website is your online storefront. It needs to look good and convert visitors. <ul> <li style="font-weight: 400;">Kartra: Offers a drag-and-drop builder with 500+ templates for sales pages, opt-ins, and checkouts. You can tweak every detail with A/B testing and analytics. It’s mobile-responsive but lacks a blogging feature, which might sting if you rely on SEO. Perfect for marketers who want conversion-focused pages.</li> <li style="font-weight: 400;">Kajabi: Comes with 51 templates and 11 website themes, focusing on clean, professional designs. Its drag-and-drop builder is super intuitive, and you get blogging tools with SEO settings to attract organic traffic. It’s also mobile-responsive and great for creators who want a polished site with less hassle.</li> </ul> Winner: Kartra for template variety and marketing pages; Kajabi for blogging and ease of use. <h3>Course Creation and Membership Sites</h3> If you’re selling courses or memberships, this is where the magic happens. <ul> <li style="font-weight: 400;">Kartra: Lets you create membership sites with drip content and multimedia like videos. But it’s basic—no quizzes, certificates, or advanced e-learning tools. The Starter plan limits you to 2 membership sites and 50GB bandwidth. It’s best for simple courses tied to funnels.</li> <li style="font-weight: 400;">Kajabi: Shines here. Its course builder supports quizzes, assessments, and drip content. The AI Creator Hub helps you whip up course outlines fast. Plus, community features like badges and a mobile app keep students engaged. In 2024, Kajabi users reported 30% higher student retention thanks to these tools.</li> </ul> Winner: Kajabi for robust course creation; Kartra for basic needs. <h3>Sales Funnels and Marketing Automation</h3> Funnels turn strangers into buyers. Automation saves you time. <ul> <li style="font-weight: 400;">Kartra: A funnel-building beast. Its visual mapper lets you plan and simulate campaigns. Features like Behavioral Adaptive Marketing (BAM), lead tagging, and A/B testing make it a marketer’s dream. You also get SMS marketing and calendar tools. Kartra users saw a 25% boost in conversions in 2024 due to these features.</li> <li style="font-weight: 400;">Kajabi: Offers “Pipelines” for funnels, with templates for webinars and launches. Its automation uses simple “when/then” logic, but it lacks SMS marketing or email A/B testing. It’s easier for beginners but less powerful.</li> </ul> Winner: Kartra for advanced funnels; Kajabi for simplicity. <h3>Email Marketing</h3> Emails keep your audience engaged and drive sales. <ul> <li style="font-weight: 400;">Kartra: Kartra Mail gives you a visual builder, unlimited lists, and A/B testing. You can segment audiences and even add SMS marketing. The Starter plan caps emails at 15,000/month, but higher plans are unlimited.</li> <li style="font-weight: 400;">Kajabi: Has a drag-and-drop email editor and unlimited lists. It tracks open rates well but doesn’t offer A/B testing or SMS. It’s solid for basic campaigns.</li> </ul> Winner: Kartra for advanced email tools; Kajabi for straightforward needs. <h3>Affiliate Management</h3> Affiliates can supercharge your sales. <ul> <li style="font-weight: 400;">Kartra: Offers a robust affiliate program with tiered commissions, real-time tracking, and automated payouts. Its marketplace helps you find affiliates fast. In 2024, Kartra’s affiliate tools boosted sales by 20% for users.</li> <li style="font-weight: 400;">Kajabi: Provides basic affiliate tracking on Growth and Pro plans. It lacks advanced features like tiered commissions or tax form handling.</li> </ul> Winner: Kartra by a mile. <h3>Integrations</h3> You’ll need your platform to play nice with other tools. <ul> <li style="font-weight: 400;">Kartra: Connects with Zapier, Stripe, PayPal, and Mailchimp. It has fewer native integrations, and setup can feel technical.</li> <li style="font-weight: 400;">Kajabi: Integrates seamlessly with Typeform, ConvertKit, Google Analytics, and more. Its 2024 update added webhooks for advanced automation.</li> </ul> Winner: Kajabi for ease and variety. <h3>Customer Support</h3> When you’re stuck, good support is a lifesaver. <ul> <li style="font-weight: 400;">Kartra: Offers live chat (limited hours), a knowledge base, and Kartra Academy. Support is friendly but not 24/7 on lower plans.</li> <li style="font-weight: 400;">Kajabi: Provides 24/7 live chat on Growth and Pro plans, plus Kajabi University with 35+ courses. Users rave about its responsiveness.</li> </ul> Winner: Kajabi for accessibility. <h3>Mobile Apps</h3> Mobile access keeps you and your customers connected. <ul> <li style="font-weight: 400;">Kartra: No mobile app, but its sites are mobile-responsive via browsers.</li> <li style="font-weight: 400;">Kajabi: Offers iOS and Android apps for creators and students, boosting engagement.</li> </ul> Winner: Kajabi. <h2>Pricing: What’s the Cost?</h2> Price can make or break your decision. Here’s the breakdown for 2025. <ul> <ul> <li style="font-weight: 400;">Kartra:</li> <ul> <li style="font-weight: 400;">Starter: $119/month (2,500 contacts, 15,000 emails, 2 membership sites).</li> <li style="font-weight: 400;">Growth: $229/month (12,500 contacts, unlimited features).</li> <li style="font-weight: 400;">Professional: $549/month (25,000 contacts, advanced tools).</li> <li style="font-weight: 400;">30-day trial, no transaction fees.</li> </ul> </ul> </ul>   <ul> <li>Offer: <a href="https://github.com/James2169/Online-Courses/blob/main/Deals/Kartra%20Coupon%20Codes%202025%20%7C%2050%25%20Off%20Discount.md">Karta coupon code</a> gets 50% off</li> </ul>   <ul> <ul> <li style="font-weight: 400;">Kajabi:</li> <ul> <li style="font-weight: 400;">Basic: $149/month (10,000 contacts, 3 products, 3 pipelines).</li> <li style="font-weight: 400;">Growth: $199/month (15,000 contacts, 15 products, affiliates).</li> <li style="font-weight: 400;">Pro: $399/month (100 products, 100 pipelines).</li> <li style="font-weight: 400;">14-day trial, 2.9% + 30¢ transaction fee per payment.</li> </ul> </ul> </ul>   <ul> <li>Offer: <a href="https://github.com/James2169/Online-Courses/blob/main/Deals/Kajabi%20Coupon%20Code%202025%20%7C%20Get%2050%25%20Off%20%2B%203%20Months%20For%20%2499.md">Kajabi coupon code</a> gets 50% off.</li> </ul>   Winner: Kartra for value and no fees; Kajabi for course-focused features. <h2>Pros and Cons</h2> <h3>Kartra</h3> Pros: Killer funnels, A/B testing, no transaction fees, flexible for all products. Cons: Steep learning curve, no blogging, no mobile app. <h3>Kajabi</h3> Pros: Easy to use, great for courses, blogging, mobile app, 24/7 support. Cons: Pricier, transaction fees, limited marketing tools. <h2>Who Should Choose What?</h2> <ul> <li style="font-weight: 400;">Pick Kartra if you’re a marketer or entrepreneur who loves diving into funnels, automation, and selling both physical and digital products. It’s budget-friendly and powerful.</li> <li style="font-weight: 400;">Pick Kajabi if you’re a course creator or coach who wants a simple, beautiful platform with top-notch course tools, blogging, and mobile access. It’s perfect for student engagement.</li> </ul> <h2>More Alternatives To Kartra</h2> You might be wondering if other platforms could better suit your needs. Let’s compare Kartra with three popular alternatives—Teachable, Skillshare, and Thinkific—focusing on their 2025 pricing and what they offer.  Each has strengths, but they differ from Kartra’s all-in-one approach. <h3>Teachable: Course Creation Simplified</h3> <ul> <ul> <li style="font-weight: 400;">Pricing (2025): Free ($0/month, 10% transaction fee), Basic ($59/month, 5% fee), Pro ($159/month), Business ($699/month). Annual billing saves 33%.</li> <li style="font-weight: 400;">What You Get: Drag-and-drop course builder, unlimited courses, basic marketing tools, and coaching features. Pro adds quizzes and no transaction fees.</li> <li style="font-weight: 400;">Best For: Beginners or coaches focusing on courses, not complex funnels.</li> <li style="font-weight: 400;">Vs. Kartra: Teachable is course-focused, lacking Kartra’s email marketing, webinars, and agency tools. It’s cheaper but needs external tools for full marketing.</li> <li style="font-weight: 400;">Why Choose It? If you want a simple, affordable platform for courses, Teachable’s Free or Basic plan is great. But you’ll miss Kartra’s all-in-one power.</li> </ul> </ul>   <ul> <li>Offer: <a href="https://github.com/nzjow69/Teachable-Coupon-Code">50% off Teachable coupon code 2025</a></li> </ul>   Just want to teach courses? Teachable’s straightforward and budget-friendly, but it’s not a full marketing suite. <h3>Skillshare: Marketplace for Creatives</h3> <ul> <ul> <li style="font-weight: 400;">Pricing (2025): Free to create courses; instructors earn via a revenue-sharing model based on watch time (no direct pricing control). Students pay $19/month or $99/year for access.</li> <li style="font-weight: 400;">What You Get: Simple course creation, access to a large creative audience, and project-based learning tools. No marketing or branding control.</li> <li style="font-weight: 400;">Best For: Creatives testing low-cost courses in a marketplace, not building a brand.</li> <li style="font-weight: 400;">Vs. Kartra: Skillshare’s a marketplace, not a standalone platform. You lose control over pricing and student data, unlike Kartra’s full ownership.</li> <li style="font-weight: 400;">Why Choose It? Great for exposure, but earnings are unpredictable, and it’s not suited for premium courses.</li> </ul> </ul>   <ul> <li>Offer: <a href="https://github.com/nzjow69/skillshare-coupon">Skillshare coupon 50% off</a></li> </ul>   Want to reach a creative crowd? Skillshare’s low barrier is tempting, but Kartra gives you control and scalability. <h3>Thinkific: Robust Course Platform</h3> <ul> <ul> <li style="font-weight: 400;">Pricing (2025): Free ($0/month, limited to 3 courses), Basic ($49/month), Professional ($99/month), Premier ($499/month). Annual billing saves 25%.</li> <li style="font-weight: 400;">What You Get: Unlimited courses, drag-and-drop builder, communities, and advanced quizzes. Professional adds email automation and no fees.</li> <li style="font-weight: 400;">Best For: Educators wanting course flexibility and some marketing tools.</li> <li style="font-weight: 400;">Vs. Kartra: Thinkific excels at courses and communities but lacks Kartra’s webinars, funnels, and agency features. It’s more affordable for course-focused creators.</li> <li style="font-weight: 400;">Why Choose It? Thinkific’s Free or Basic plan suits tight budgets, but you’ll need integrations for full marketing.</li> </ul> </ul>   <ul> <li>Offer: <a href="https://github.com/nzjow69/Thinkific-Coupon">Thinkific promo code</a></li> </ul>   Focused on courses and community? Thinkific’s a strong pick, but Kartra’s broader tools make it more versatile.   <h2>The Final Verdict</h2> Choosing between Kartra and Kajabi is like picking between a sports car and a luxury SUV. Kartra is fast, versatile, and built for marketing pros who want control.  Kajabi is smooth, user-friendly, and perfect for course creators who value simplicity and connection. In 2025, your choice depends on your goals.  Need marketing muscle? Go Kartra. Want to teach and inspire? Kajabi’s your match. <h2>FAQs</h2> <ul> <li style="font-weight: 400;">What’s the biggest difference? Kartra is marketing-focused; Kajabi is course-focused.</li> <li style="font-weight: 400;">Which is better for beginners? Kajabi’s simplicity wins.</li> <li style="font-weight: 400;">Can I sell physical products on Kajabi? It’s mainly for digital; Kartra handles both.</li> <li style="font-weight: 400;">Which has better support? Kajabi’s 24/7 chat is tops.</li> </ul>