**6 Characteristics of Meta Verified That Creators Should Be Aware Of**

Meta, formerly known as Facebook, is launching Meta Verified, a new subscription service. This new feature comes just months after Twitter revamped and relaunched its new service, Twitter Blue. According to Meta, the new service aims to help emerging creators establish their presence and community faster.

The new Instagram and Facebook offering includes a verified badge that authenticates users' accounts with a government ID, proactive account protection, account support, and increased visibility and reach. It will also include some additional exclusive features.

In this article, we are going to look at six characteristics of meta-verified that creators should be aware of in this [cyber](https://www.cm-alliance.com/cyber-tabletop-exercise-scenarios) attackable threats surrounding us.

**What is Meta Verified?**

Meta Verified is a paid subscription service that provides your Meta accounts with an official ‘verified' badge. It was created to assist creators in expanding their presence and building community. It also combats fake accounts, making it easier for fans to search for the ‘real' you.

Some compared it to the launch of Twitter Blue in 2022. While the two appear to be similar, Meta Verified is more robust. For example, you must provide a government ID to board the Meta Verified train; Twitter's program has no such safeguard.

However, it is fundamentally similar to Twitter Blue. You sign up for a service that grants you the ‘verified' benefits and look previously available only to official channels, news reporters, and people of interest.

It's worth noting that [Metaverify](https://authenticate.com/) is currently only available in a few countries. This is because it is still in the testing phase. It's expected to become more widely available soon, so watch for that!

How do I buy Meta Verified?

To purchase a blue check next to your name, go to Account Settings, Accounts Center, and Meta Verified. If your account is eligible for subscription, Meta Verified will be available for your Instagram or Facebook accounts.

After you provide Meta with a photo of your government-issued ID, verifying your identity will take about 48 hours. After submitting your ID, you will be prompted to enter a payment method. Meta Verify charges $14.99 per month for verification on the Facebook or Instagram app and $11.99 per month for verification on Facebook's web version.

You must subscribe for verification on Instagram and Facebook separately, paying approximately $27 monthly for a warranty on both platforms.

Features Available to Meta-Verified Users


**1**.**Verification Badge**

Meta Verified Facebook and Instagram accounts, as mentioned by Zuckerberg in his statement, can ensure account authenticity. Because you must present a government ID to be verified, you gain additional protection against people or organizations pretending to be you. With a verified badge, you can show your audience you are the real you.

**2.** **Increased Visibility**

The specifics are unknown now, but Meta claims that participants in the Meta Verified program will benefit from increased "visibility and prominence" in Facebook and Instagram comments, search, recommendations, and suggested accounts.

They emphasize that this increased reach will be most beneficial to those who do not already have a large number of followers, noting:

"Because their audiences are smaller, subscribers with a smaller following may see a more noticeable impact on their reach."

**3.Protection from impersonation**


"Proactive account monitoring for impersonators who may target people with growing online audiences" is included in Meta Verified.

Meta hasn't specified how this works, but we can assume they'll utilize their extensive AI resources.

Meta says of its current efforts to combat fake accounts on Facebook and Instagram:

"Our investments in machine learning technology are critical to assisting us in detecting threats faster... We combine machine learning with trained experts who review and act on inappropriate content."

**4. Access to support agents**

Yes, you can access live chat support from real human support agents. Meta says this account support will address the "most common issues."

Requests for access to customer support are a recurring theme in comments left on Meta CEO Mark Zuckerberg's profiles. This could be a game-changer for creators.

**5. Stickers and stars**

Meta Verified users have access to exclusive Stories stickers on Facebook and Instagram. On Facebook, there are also exclusive Reels stickers.

You also get 100 Facebook stars every month for "supporting other creators." Facebook pays $0.01 for each lead you send to another creator.

**6. Increased Trust**

Being Meta Verified means that Meta has confirmed your identity, which can increase the authenticity of your account and make it appear more trustworthy to anyone looking for you.

Being verified on social media can benefit public figures, politicians, and content creators because it allows your followers to differentiate your account from fan accounts or impersonators.

**How does Meta Verified work?**


If you live in a country where Meta Verified is available, you can sign up by submitting a government ID matching your profile name and profile picture. Anyone wishing to be Verified must be at least 18 years old and meet account activity requirements, though we are unsure what these are now.

Suppose your identity is confirmed and you meet the minimum requirements. If you wish to continue paying for the subscription service, a blue verification badge will appear on your profile.

Only New Zealand and Australian users can sign up for the service, but other countries are expected to gain access soon.

**Bottomline**

The availability of Meta Verified may cause the blue check badge to lose its exclusivity. Before you can be verified, you must first create high-quality content. However, as more users pay for the badge, the blue tick will soon be everywhere on the platform.

Your Facebook and Instagram marketing strategy should include more than just a blue check box. You should create engaging content that your audience will enjoy. Not sure where to begin? Allow our social media experts to create marketing campaigns that benefit your company. Significantly, social commerce's media marketing solutions will assist you in increasing social media traffic that matters.