UnitedTribes & [@jdagogo](https://twitter.com/jdagogo) establish an exclusive Creator/Builder Collaboration to bring WarpedWorld to Nouns & kick-off a Nounish Development Hub

[
](https://www.youtube.com/watch?v=Zqf3GZ2wmXw)

**TL;DR: This proposal aims to improve the playbook for bringing new communities into the Nouns ecosystem and Web3. It will achieve a high return on investment by introducing Nouns to millions of people and empowering new communities. The initial focus is WarpedWorld, the web3 reimagining of Warped Tour, the largest and longest-running touring festival. The festival was founded over 25 years ago by J.D. and his collaborators. The WarpedWorld project involves the participation of the original Warped partners/founders and the Creative Artists Agency (CAA).**

**Over the course of this prop, UnitedTribes led by [@jdagogo](https://twitter.com/jdagogo) [(J.D. Heilprin)](https://www.linkedin.com/in/jdheilprin) will use the same approach he's used as an entrepreneur and Entrepreneur/Evangelist in Residence to generate a variety of projects, outlined below. The main focus is onboarding new communities. In the first 6 months, J.D. will bring his WarpedWorld project and partners to the Nouns ecosystem, and a series of phased proposals will be introduced. WarpedWorld will kick-off with a series of IRL activations involving the Nouns community.**

**The initial term will lay the foundation for a long-term Nounish collaboration.**

WATCH FULL PROPOSAL VIDEO [HERE](https://www.youtube.com/watch?v=Zqf3GZ2wmXw).

# **Proposer Background ⌐◨-◨**

J.D. is a multi-venture entrepreneur and builder who began his career at Creative Artists Agency (CAA). He co-founded Warped Tour early in his career, building the online and IRL community at warpedtour.com.


J.D. has founded multiple startups, all aimed at introducing tech innovation to consumers. His ventures include Rioport, the first commercially available mp3 player and platform and the first to license every major record label. He also founded ModernFeed, an online video guide that was acquired by CBS as Clicker, and AGOGO, an Apple “Best New” app and podcasting platform.

J.D. has served as Entrepreneur in Residence (EIR) for leading media and tech organizations, including MTV, hp, and (most recently) Warner Bros. Entertainment. Additionally, J.D. has served on the Board of KCRW, a renowned NPR station in Los Angeles known for its influential music programming.

J.D. has also advised Coca-Cola, McDonald’s, Virgin Records, Universal Records, cultural institutions, fashion designers, retailers, and others on digital transformation.

Beginning in 2020, J.D. shifted his entire focus to building, activating, and operating web3 communities, with WarpedWorld intended to be the first of its kind and model for future community developments.

# **United Tribes ⌐◨-◨**

Throughout this proposal and beyond, J.D. will launch innovative initiatives extending awareness of the Nouns meme and ecosystem. J.D. and UnitedTribes will introduce Nouns to new communities and facilitate new communities joining Nouns, activating vibrant Noun sub-DAOs. J.D. will introduce Nouns and facilitate proposals across his network of media organizations, artists, and creators.


UnitedTribes aims to become a fully equipped development studio and hub that creates breakthrough Nounish applications, ecosystem extensions, and synergies, starting with several core projects. Wherever possible, UnitedTribes will use existing Noun community resources, builders, and tools.

# **How we’ll make this work ⌐◨-◨**
### 1) WarpedWorld + Nouns

J.D. & UnitedTribes will bring the WarpedWorld project to the Nouns ecosystem. The project is the latest version of the iconic Warped Tour and involves the original Warped founders and Creative Artist Agency (CAA). As one of the most ambitious web3 projects for an established brand, WarpedWorld promises to break new ground, begining with Phase-1 IRL activations (detailed below).


The Warped community includes millions of fans and thousands of participating artists, athletes, gamers, and cultural and philanthropic organizations.

[](https://www.youtube.com/watch?v=ucBZShxZGb0)
*Warped Causes and Philanthropy: A Big part of Warped & A Big Part of "Nouns Get Warped...and then Some!"Phase-1, below*

[](https://www.youtube.com/watch?v=nqp8Ox8kCb4)
*Education has always been core to Warped Tour and will play a critical role in WarpedWorld Phase-1, teaching web3 and onboarding to the Nouns & WarpedWorld ecosystem*

WarpedWorld is a multi-year, multi-prop phased project, that J.D. seeks to develop in the Nouns ecosystem. Plans include a WarpedNouns sub-DAO as an engine for ecosystem growth.

While the WarpedWorld phases may evolve during the term of this prop, they are anticipated as follows:

* **Warped Phase-1: Community Building & Education thru Collaborative IRL Events.** The first Warped proposal will be a series of events intended to educate the community about web3, WarpedWorld plans, and Nouns. The strategy here is to seed the community onboarding process.
* **Warped Phase-2: WarpedDAO or WarpedNouns (name tbd) establishing a Nouns subDAO** the core economic engine of WarpedWorld and intended to fund community projects and proposals to benefit and jumpstart the WarpedWorld ecosystem.
* **Warped Phase-3(a): WarpedWorld Membership Program** - token-gated fan-based participation platform with IRL and Virtual benefits - the objective is onboarding the massive Warped fan community, introducing web3 loyalty and community ownership.
* **Warped Phase-3(b): WarpedWorld Creator Toolkit** - A best-of-breed web3 composable toolkit that enables and onboards the thousands of creators in the Warped community.
* **Warped Phase-4: Activations - Virtual and IRL Across WarpedWorld** - an ever-expanding community of events and activities that serves as a model for fully developed web3 communities.

### 2) J.D. & UnitedTribes’ other web3 Projects + Nouns
###
J.D. will introduce his other existing web3 projects to the Nouns ecosystem as proposals, utilizing the Noun infrastructure to proliferate the Nouns meme and community while activating new audiences.

Example projects include collaborating with an acclaimed dance cinematographer and a top dance company to support pro and amateur dancers worldwide, as well as a concept celebrating music scholarship with top-tier artists. Both projects focus on generating Nounish benefits while fostering community.

### 3) Digging Deep into J.D.’s Network & EIR experience
###

As both an entrepreneur and EIR, J.D. will draw on his experience to bring additional projects and communities to the Nouns ecosystem. For example, inspired by the recent “Wizard’s Hat” short film and Wizard Nouns, J.D. has already introduced the concept of a potential Nouns collaboration with the Wizarding World of Harry Potter, Warner Bros., and the Potter fan community. At Warner Bros., J.D. worked extensively with Wizarding World.


Additional opportunities will involve working with existing IP holders, creative, tech, and performative talent, and the institutions across J.D.’s network.

### 4) Winning ❤️ & 🧠 as a Nouns Industry Evangelist & Ambassador

J.D. will serve as a Nouns educator, evangelist, and facilitator in both his network and the traditional media, entertainment, and marketing industries. He will introduce talent, venture capitalists, builders, developers, creatives, and prospective strategic partners to the Nouns ecosystem and opportunities for Nounish endeavors. J.D. will collaborate with NounsOTG and other initiatives to make introductions and leverage resources. Over the last two months, J.D. has tested the waters to a tremendous response.

### 5) Lending a Strategic Hand Across the Nouniverse

J.D. will partner with established Nouns projects to generate synergies among UnitedTribes initiatives and assist Noun projects needing access to talent and organizations throughout his network.


We request 75 ETH to be sent to UnitedTribes.eth for the initial 6-month development period, representing the fee for @jdagogo's work (60 ETH) and development expenses (see breakdown below). (Note: this may have to be restated in USD equivalent.)

# Proposal Objectives ⌐◨-◨

The primary objective is to create distinctly Nounish projects and proposals through the unique perspective of J.D.’s network and experience that activate new communities. Success will be achieved by expanding the reach of Nouns to new communities and working with the Nouns community of builders, resources, and tools to implement these proposals.

After fulfilling the goals and objectives outlined below during the initial period, J.D. and UnitedTribes will submit a proposal for a one-year extension.

The success of this initiative will be measured by qualitative and quantitative metrics. To this end, J.D. and UnitedTribes will launch a blog for updates throughout the entire proposal period. JD will also host a live Twitter space once per month for live Q&A’s and progress updates for all things *Nouns Warped…and then Some!*

# Funding Breakdown ⌐◨-◨

**IMPORTANT NOTE: As this Proposal sits on Discourse, we are open to discussions regarding the total ask being in ETH or USDC.**

The funding breakdown for the 6-month development period is as follows:
* 60 ETH (10 ETH per month x 6 mos) for @jdagogo's fee to work exclusively as Nouns developer/creator/builder collaboration generating new projects and outreach activities, and to establish UnitedTribes as a project hub.
* 15 ETH (2.5 ETH per month x 6 mos) for expenses related to community outreach and attending events; for engaging Noun community members to provide services related to prototypes, design, proposals, and projects associated with @unitedtribes.io and @jdagogo generating new Nouns proposals and proliferation; for purchasing Noggles and other Nouns swag as appropriate, etc.

# Successful Passing of Prop ⌐◨-◨

**Vision for Action Items: First 60-Day Period**

* **Nouns get Warped, Prop1 (Phase-1 Grassroots Awareness Campaign):** J.D. will collaborate across the Nouns community to propose a series of 6-10 IRL events designed to both introduce and proliferate Nouns to the Warped community and educate the Warped community about Nouns, web3, and WarpedWorld plans. The events will involve Warped artists and/or athletes, Warped Partners and CAA, Vans (potentially at Vans retail), Warped and Nounish Causes, and web3 educational resources. J.D. will seek the participation of any and all Nouns-related entities, including Gnars & thatsgnar.ly; ComicsDAO, Nouns OTG, Nouns Esports, and other Nouns groups as appropriate.
* Upon approval of the proposal and budget for these events, it is anticipated that the events will continue over a period of 6+ months.
* Warped Phase-1 will serve as a run-up and planning for Warped Phase-2, working with the Nouns community to spec and plan for the anticipated WarpedDAO (or “WarpedNouns” name tbd), a creator DAO built in conjunction with the Nouns community that utilizes the Noun’ tech stack. (See below add’l detail on WarpedWorld phases).

**Vision for Action Items: Second 60-Day Period**

* Begin planning for WarpedWorld Phase-2 (see below)
* Introduce Dancing Nouns and/or Musical Nouns, or such other Nounish projects that follow the model established by Gnars and thatsgnar.ly, proliferating Nouns and extending Nounish good to new communities.
* Explore and present other projects including potential Creative Commons collaboration.

**Vision for Action Items: Third 60-Day Period**
* WarpedWorld Phase-1 IRL activations begin;
* Introduce additional project proposals for Dancing Nouns and/or Musical Nouns.
* Continue outreach including exploring Wizarding World Fan Community / Warner Bros and additional creator network onboarding and projects.

# Multi-Sig ⌐◨-◨

Upon successful passing of the prop, all funds will be sent to a 5 person multi-sig that will require three signatures for each send. The following 5 wallet addresses are on this multi-sig:

1.
2.
3.
4.
5.

# **Proposed Transactions ⌐◨-◨**

* **Upon passage of the Proposal:** 25 ETH to multi-sig representing first two-months fee (20 ETH) + development expenses (5 ETH) for the first 60 days of the residency/initiative.
* **60 days from the Proposal’s passage:** 25 ETH to multi-sig representing the fee (20 ETH) + development expenses (5 ETH) for the second 60 days of the residency/initiative. (Payment 2 development expenses may be reduced based on any carryforward from the first payment.)
* **120 days from the Proposal’s passage:** 25 ETH to multi-sig representing the fee (20 ETH) + development expenses (5 ETH) for the third 60 days of the residency/initiative. (Payment 3 development expenses may be reduced based on any carryforward from the first or second payment.)