# Top Fashion Influencers in Dubai, UAE

Fashion in the United Arab Emirates? There is much to cover here, but let us start with the country’s culture. Clothing choices in the Islamic Emirates are influenced by Islam and climatic conditions. They are also a symbol of status and modesty.

Furthermore, the growing expatriate communities introduce an international dress code into Dubai's traditional fashion market. You will find people in sarees, trousers, suits, skirts, colorful dresses, and jeans almost everywhere in the city. Fashion tourism is also on the rise because of the low price tag of fashion goods in Dubai in comparison to other countries. Consumers in Dubai also have high purchasing power which they direct towards luxury fashion products.

While Dubai presents a suitable growth environment for every business, the primary challenge it faces is the over-digitization of consumer shopping experiences.

With E-commerce on the rise, businesses are leveraging influencer marketing to reach potential customers on social media.

Influencer marketing benefits everyone. Endorsements from reputable influencers help local businesses compete with big labels. Meanwhile, International businesses can create culturally relevant marketing approaches to the regional consumers for higher relatability and trust.

Omni-channel capabilities of [top fashion influencers in UAE](https://www.grynow.in/blog/top-fashion-instagrammers-uae.html) help businesses give retail-like experiences to their potential customers on different platforms. They leverage the creative Instagram capabilities to present an unlimited fashion catalog to their followers. Furthermore, they use interactive Instagram content for price and quality comparisons, motivating consumers to make quick investments in products.

However, navigating the vastness of influencer marketing can be challenging with growing competition, changing consumer preferences, new regulations and digital innovations. That is why many fashion brands rely on the [top influencer marketing company in Dubai](https://www.grynow.in/influencer-marketing-agency-in-dubai.html), UAE to give them a fighting chance.

The following fashion influencers in the Middle East have agency backing, making them ideal representatives for your business.

## Top Fashion Influencers in Middle East - 2025

### Nesma Elgohary

#### USP:
Nesma Elgohary is works with all types of fashion brands. She uses her reach to help big business expand into fashion and startups to gain fast impressions in the market.

#### About The Creator:

When you blend Dubai's Luxury with Western and Eastern fashion, you get one of the biggest fashion Influencers in the Middle East, Nesma Elgohary. She displays a blueprint of modern style with cultural elements. Her fashionable pursuit takes her to different cities where she embraces a local style outlook in her outfit choices.

Nesma El Gohary is the official face of brands like Peugeot, MAX Fashion, The Shoe Mart, Watsons UAE, and Rixos Hotels.

### Sam Ratumaitavuki

#### USP:

Sam Ratumaitavuki’s Instagram profile is a great place to find exclusive fashion collections from your favorite luxury brands.

#### About The Creator:

Be vigilant when you are in Dubai, because if you look hard enough you might find Sam Ratumaitavuki stepping out of his high-end vehicle, clad in designer shoes, sunglasses, boots, and watches. The tech entrepreneur is known for his luxury fashion choices when it travels or appears in music videos.

Sam Ratumaitavuki’s Greek-god-like physique, unmatched aural, and striking expressions get him many admirers. His followers are also interested in Sam’s perfume collection which he reviews on his podcast. Dior and Fendi endorse the famous Emirati influencer. He posts multiple pictures and videos of their products.

### Karina M
#### USP:

Karina's profession constantly keeps her in the spotlight. She has proved extremely effective in leading brands online as their trusted Ambassador.

#### About The Creator:

The beautiful Dubai-based fashion influencer Karina M takes you on the journey of fashion, style, and beauty. She flaunts the best outfits for every season. The fashionista dresses to reflect the region's rich culture and heritage. The countries she visited include Maldives, Monaco, Greece, Italy and France.
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Kareena M is the brand ambassador for Fashion Nova. She has modeled for many luxury brands at fashion shows. The influencer draws public attention with her smile, personality, and killer looks. She comes with new ideas to style your outfits, hair, and facial features to present your best self.

### Marwa Ghassan Ashour
#### USP:

Marwa Ghassan Ashour collaborates with world-class and upcoming fashion stores across Dubai.

#### About The Creator:

Marwa Ghassan Ashour Rizwana is one of the most followed fashion influencers in the UAE. She is the founder of Marwa Ghassan Couture and a Brand Ambassador for Hashtag Department Store.

Marwa Ghassan Ashour has professional ties with Microsoft. She often participates in panels with renowned journalists from French TV, MBC, and Dubai Love. People love her insights on current and future fashion trends in the Middle East. They also visit the fashion influencer's Instagram profile for the best makeup and hairstyle tutorials.

### Ajmal Khan
#### USP:

Ajmal Khan helps his followers achieve their imaginative fashion looks within their budgets.

#### About The Creator:

Ajmal Khan paves the way for modern fashion in the Middle East. His creative fashion choices have earned him the trust of followers from around the world.

Ajmal Khan has a history of working with the best fashion influencers in the MENA region. The famous fashion content creator is present at every major regional event. Ajmal Khan holds interesting conversations with industry leaders on the future of fashion and lifestyle in the country. He has the support of top multinational brands.

### Areej Alturki
#### USP:

Areej Alturki’s fashion stories focus on classic and vintage styles.

#### About The Creator:

Areej Alturki is a famous makeup trainer, Reena fashion enthusiast, and beauty expert from the Middle East. Her love for everything vintage attracts a unique demography of fashion lovers.

Areej Alturki’s Instagram profile follows a noticeable red color theme. She carefully aligns her hair, makeup, and beauty content into Instagram highlights. People who visit her profile are greeted with a generous serving of branded fashion.

Areej Alturki has an exclusive collection of jewelry, handbags, perfumes, outfits, and makeup, from luxury brands like Cartier and Dior.

### Eva Zuk

#### USP:

Eva Zuk uses her platform to share her model lifestyle. Her points guide for followers towards personal and professional growth in the industry.

#### About The Creator:

The winner of Miss Beauty Dubai features on the covers of SHM and L'officiel. Her modeling ventures are captured in mesmerizing photoshoots which she flaunts on her Instagram handle.

Eva can rock any designer outfit. The bold and sensational fashionista brings out every color shade, ethical style, and adventurous spirit through her fashion choices. You will see high-end restaurants, hotels, captivating beaches, galas, museums, and even the breathtaking Dubai Skyline in her photo backgrounds.

### Büşra Duran Gündüz

#### USP:

Büşra Duran Gündüz’s luxurious lifestyle and high-end travel and fashion content makes her one of the most preferred influencers in the Middle East for brand campaigns.

#### About The Creator:

Büşra Duran Gündüz commands the luxury fashion and tourism niche. The famous Emirati content creator is present at high-end sporting, fashion, and entrepreneurial events across Dubai.

Büşra Duran Gündüz makes her extravagant appearances in chic, unorthodox, and glamorous styles that turn many heads in the room. She blends the best traditional and modern style elements into her minimalistic fashion.

### Safa Srour
#### USP
Safa Srour is your guide to fitness, wellness and fashion.

#### About The Creator:

Sara Srour is amongst the top athleisure fashion influencers in the World. She is known to prioritize comfort and high performance in her clothing.

Sara Srour works in tandem with brands like New Balance to motivate healthy communities. She has been featured in ELLE magazine's health and wellness issues multiple times. Her activities like participating in the New York City marathon inspire people to make healthy lifestyle changes. Sara Srour also spreads awareness for issues like aneurysms through her Instagram content.

### Mr. Kareem

#### USP:

Mr. Kareem explores the different fashions of the Arabic World. He does a wonderful job of boosting connectivity between diverse audience groups with relatable fashion content.

#### About The Creator:

Mr Kareem Afghani is a famous model, actor, and influencer from Dubai who is known for his fashion blogs, insights, and recommendations. The Influencer posts regularly on Instagram. His topics include Middle Eastern outfits and fashion culture.

Mr Kareem is the winner of Filmfare Fashion, Mr Royal and Best Blogger awards. He presents a sophisticated blend of Western styles with middle flare, which has got him the attention of the younger population. Mr Kareem is also a top influencer candidate for fashion, lifestyle, technology, automotive, hospitality, and other businesses of his diverse market reach.

## Conclusion

Fashion takes an important position in a progressive City like Dubai that welcomes modern trends while keeping its traditions intact. The city’s consumer diversity presents a suitable environment for regional and international fashion brands to thrive.

Influencer marketing leverages UAE's biggest fashion influencers to boost communication between brands and their potential customers.