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# System prepended metadata

title: Example of storytelling
tags: [' M12', ' H3', Week 8]

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tags: Week 8, H3, M12
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# Example of storytelling

Want to see the power of effective storytelling live? :)

Notice how the speaker doesn't begin showcasing all the features of the product they sell - they start by pitching a story. 

He appeals to emotion. 

Admittedly, the speech of the speaker may take it a bit too far. However, it should help you get a better idea of how to convey your major benefits using storytelling. 

{%youtube FrIfes1L7NI %}

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