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tags: A2, Prospecting
---
# Course Introduction

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🥳 Welcome to the Hyrise Course: Social Selling through LinkedIn!
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## 🤔 What will I learn?
In this course, we will deep dive into one of the most effective prospecting techniques today: social selling. We will cover basic principles of social selling applicable to any platform, but focus on the most common B2B social platform today: LinkedIn

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By the end of the course, you will 👇

✅ Understand the importance of using social selling in modern prospecting
✅ Understand how the social selling process works and how to execute it
✅ Discover how to generate engaging content based on your goals and become a trusted expert
✅ Learn how to optimize your Linkedin profile
✅ Discover how to use Linkedin to attract prospects
✅ Learn how to convert social engagement into conversations & sales opportunities
✅ Learn how to deal with inbound leads.
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Let's go!

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