--- tags: Week 3, H3, M7, Extra --- :::info 💡**Extra Resource:** Not mandatory, but recommended. ::: # The psychology of getting people to say "yes" This is the research and science behind the psychological trick behind getting people to say "yes". Robert B. Cialdini, is also author of a popular book called "Influence: The Psychology of Persuasion“. {%youtube HctZg2aOPMw %} <style> body > .ui-infobar, body > .ui-toc, body > .ui-affix-toc, body > .ui-community, body > .document-footer { display: none !important; } </style>