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# System prepended metadata

title: Demo call case study
tags: [' Case study', Module 8]

---

---
tags: Module 8, Case study
---
# Demo call case study

Chances are at some point in your sales career you will be running demo calls for prospects that have been qualified by another salesperson. 

In these cases, you will get a briefing from your colleague on the most important take-aways from the discovery call and you will have to conduct the demo solely based on this information.

We're going to recreate this today for you to practice your first sales demos.

Your coach will share a briefing on the prospect you are meeting with and what has been found out about them during discovery by the SDR. 

Please study it carefully.

Based on that briefing, you will then create a demo script and later, run the demo itself. Your coach will play the role of the client.

Once you've completed your demo, we will ask you to write up a proposal and jump on a follow up call with your coach to discuss the proposal. Module 9 will show you how to write an effective proposal email and run the closing meeting.

## 🤔 What’s next?

- [ ] Reach out to your coach and ask for your demo briefing
- [ ] Familiarize yourself with the briefing

Enjoy!
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