--- tags: Week 9, H3, M13 --- # Recap: the art of closing Let's run through a small recap of what we've covered until now in terms of closing: - There's no shortcut to closing, it's the result of a sales process (especially qualification) done well. - To do the sales process well, make sure you ask three key questions: What does this challenge cost you? Is solving this challenge a priority to you right now? What would you like to do next? - Secure micro-commitments along the sales process using the two step question technique: Does it make sense to ... ? What needs to happen to move things forward? - Timing is key. Listen for signals that help you know that the prospect is ready to enter closing conversations. - Once you know they're ready, give assumptive closing a try. To wrap-up, we wanted to share a recap from different sales experts on what they believe is key to secure commitment to a sale. Enjoy! {%youtube _ZkJJYk9tYs %} <style> body > .ui-infobar, body > .ui-toc, body > .ui-affix-toc, body > .ui-community, body > .document-footer { display: none !important; } </style>