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title: The power of asking great questions
tags: [Teaser]

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tags: Teaser
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# The power of asking great questions

One of the core skills a salesperson must develop is asking great questions.

Why?

:::info 
:bulb: Prospects don’t see value from what you say, they see value in what they say.
:::

This small insight is crucial. Sales is not about telling the prospect what their need or problem is, it’s about helping them discover it on their own.

:::info 
:bulb: The goal is therefore to guide the prospect to become aware of their need or pain, and the potential impact it has, on their own.
:::

How? 

By asking the right questions, at the right time!
&nbsp; 
## Effective listening and questioning
A core skill to a successful sale is learning to guide the conversation through effective listening and questioning.

Do you still think questions are only useful to get information?

Think again!

Asking great questions is a superpower available to all of us, not only key in sales, but in life.

Different kind of questions can be used to:
- Control a conversation
- Show interest and build relationships
- Explore people's personality
- Diagnose problems
- Test people's knowledge
- Emphasize a point
- Encourage discussion

You will get better at using questions to guide a conversation through practice. 

For now, let's have a look at the different kinds of questions and their uses!
 
{%youtube 1dO0dO__wmE %}

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