---
tags: A2, Prospecting
---
# Course Introduction

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Welcome to the Hyrise Course: Generating the right leads
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## 🤔 What will I learn?
In this course, we will cover (you guessed it) how to discover and document leads so we can start reaching out to them. You will learn all about your ideal customers, and a systematic process to finding and researching leads ready to reach out to them.
 
## 📘 Course overview

* ### Section 1: The art of prospecting
Discover the art of prospecting and how it differs from lead generation

* ### Section 2: Targeting the right leads
You will learn how to identify and find Ideal Buyer Persona's and Ideal Customer Profiles

* ### Section 3: Finding the right leads
We will show you a 3-step process to find and document leads ready to contact them

 

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