---
tags: H3
---
# How to apply MEDDPICC

Knowing what each of the letters stand for, let's take a closer look in how to apply MEDDPICC.


When it comes to the application of MEDDPICC, it's easier to understand via video. Let’s listen to Dom, who explains how to use the framework throughout your sales process.

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## Practice time

💪 Having shared the essential theoretical background with you, we are now practicing the application of MEDDPICC in your day to day context.

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