# Proven 5 Step Keyword Research Blueprints ###### tags: keywords # 1. Identify Customer Persona ![](https://i.imgur.com/FZK2ZFP.png) * Keywords shouldn't just some from intuition as you might run into harsh competition with your competitiors. * 99% of custoemrs are not searching for what you sell. ![](https://i.imgur.com/WlWcbk8.png) * Customers usually typing the keywords realated to your product but not direclty selling your product. ![](https://i.imgur.com/5QoxDOT.png) * Example for people looking for SEO trainings, their keywords would like below: ![](https://i.imgur.com/5LoRtFp.png) ### **Example of Identify Customer Persona** - My cusomer is XXXX ![](https://i.imgur.com/jZy6g2J.png) --- ## 2. Find the Topics that Customer is care about ![](https://i.imgur.com/pXE9Foz.png) * How to find your cutomer topics? * Goes to where the places your custoemrs handout online ![](https://i.imgur.com/RdplVze.png) * Identify customer keywords ![](https://i.imgur.com/oZ2NvQT.png) --- ## 3. Keyword Idea Generation ![](https://i.imgur.com/Gvn6n2r.png) * Approaches that your competitors do not know: * Step 1. Google Search Suggest ![](https://i.imgur.com/kdgwoKK.png) * Put few spaces before your keywords will have different search results. ![](https://i.imgur.com/Ur8ZlIz.png) * Step 2: Quora.com ![](https://i.imgur.com/aWdJwhy.png) * Step 3: reddit ![](https://i.imgur.com/xbEKvIn.png) * Step 4: Google Search Related Features - type topics on Google - Scroll down to the bottom of the result page for long tail keywords ![](https://i.imgur.com/S66ieao.png) * Step 5: Wikipedia - Type in keywords to find other related wordings ![](https://i.imgur.com/HSyfBq7.png) - Check the table of contents ![](https://i.imgur.com/EHapxOp.png) --- ## 4. Analyzing Each Keywords's Commerical Intent ![](https://i.imgur.com/aCpEXIr.png) * Identify Customer's Commercial Intent - How likely someone searching for a given keyword is to buy from you. ![](https://i.imgur.com/Hb4yYrt.png) * Step 1: Use Google Keyword Planer ![](https://i.imgur.com/dGRTR4B.png) ![](https://i.imgur.com/elkSC6j.png) - Look at suggested column ![](https://i.imgur.com/K71U2jb.png) - Find out how much money spend on the keywords ![](https://i.imgur.com/n1PwsQi.png) ### Pro Tip: Size up Keywords Ads ![](https://i.imgur.com/XU2zv1C.png) ![](https://i.imgur.com/csA5Yid.png) ![](https://i.imgur.com/dlWOq16.png) --- # 5. Search Volume & Keyword Trend ![](https://i.imgur.com/mmRiC98.png) * Step 1: Google Keyword Planner (Unhelpful) ![](https://i.imgur.com/L8wDG4c.png) * Step 2: SMEruch.com ![](https://i.imgur.com/0FdnKtZ.png) * Step 3: KWfinder.com ![](https://i.imgur.com/WGgdJRe.png) --- # Highlights: Google Keyword Planner * Google Trends ![](https://i.imgur.com/YrNqoMm.png) * Google Keyword Planner ![](https://i.imgur.com/Hx7ri8e.png) - Competitors: notion & GitHub ![](https://i.imgur.com/j4SmcEP.png) - Team collaboration tool - Coding Tool - Coding Software - Documents - Blog Tools - Company Organizer - Company Communication - Note Pad - Notion Alternative - GitHub Alternative - Google Docs Alternative - Document Management System - Coding Design Document - Software Design Document - Blog creator - Article document -