# Raj Paul Experience
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### Profile

_Who are you and why are you passionate about 'Helping Startups Brand themselves for Success'_

_What's your story to get here?_

_Where are you going / What are your aspirations?_

### Polywork Highlight Ideas

#### Past

- Designed Wellcare Logo
- Grey Software V3 Landing
- Grey Software Logo
- GS Figma Design System
- Behance projects
- Posters
- Highlight Course Completions with Notion Notes

#### Ongoing

- Grey Software V4 Landing

__ Graphic Designer with/doing __

Versatile GD helping startups brand the __

Versatile Graphic Designer helping digital-first startups brand themselves for more successful outcomes VS
Versatile Graphic Designer helping startups brand themselves for success
Versatile Graphic Designer Passionate about Helping Startups Brand themselves for Success

### Chainlabs

### Wellcare Logo

- List under projects section

### Focused Browsing :+1: :

- Served as the lead product designer alongside a software engineer and a product owner to develop a web extension that boosts productivity by hiding news feeds
- Researched alternative products and defined user pain points
- Designed the extension's UI on Figma and assisted with developer handoff via Overlay
- Designed the product's marketing materials

- Lead Design for Focused Browsing, a productivity focused Open Source Chrome extension by Grey Software :
- Daily work responsibilities included Async Collaboration, Brainstorming, Identifying user needs, Defining user personas and journies, Wireframing, Visual Design and Chrome webstore Graphics.
- Helped the team learn and educated them about the Basics of Design and Design fundamentals
- Learned GitLab :
- Gitlab Issue Creation and Management
- Project Management using GitLab
- Learned Markdown Syntax :
- Learned how to use Markdown Syntax for documentation on Gitlab and Hackmd
- Used HackMD.io to document Competitive Research and Iterative feedbacks

### Grey Software's website :+1: :
- Lead Design for Grey Software's website redesign
- Redesign responsibilities included Web layouting, Wireframing, Copywriting, Defining User flows
- Created a mini Design System to help kickstart the new website and the future projects

### Overall :+1: :

- Spearheaded initiatives for redesigning the logo, brand identity, and websites
- Worked with the founder on defining Values, Tone of Voice, and other important brand touch points
- Curated and shared design resources for my teammates and the community
- Guided the founder to integrate behavioural economics and marketing strategies into the design direction