# La communication comparative en France - [Introduction](/1j32eCCOTAeQYtCqGtn9nA) - [I. La communication comparative en France](/sg2QKzfDSqK8cIZJvOuO-w) - [II. Le cas de Burger King contre McDonald’s](/SUUGTCweSoiKuroLIEro_g) - [Conclusion](/SG7qNwriRXOmlHszbsySSw) - [Bibliographie](/hVtBDk_XTuOc51maJN_zaA)
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