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tags: EthDenver 2023
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# Streetwear DAO and [DAOhaus](https://daohaus.club/), EthDenver 2023
*Micheal Emel, Dekan Brown, Sam Kuhlmann and earth2travis*
Trend spotters are extracting value from young people who are already setting trends all over the world.
Drop culture manipulates a false scarcity
- Young people could do more accurate and higher quality design and creativity
- Thus, bypass big platforms and fashion industry
Regenerative fashion manufacturing
Street culture + remix and adding identities
Team up young people with mentors in fashion!
Decentralized Marketplace & Incubator for small businesses
Types of DAOs:
- Venture DAOs
- Investments with people pulling their money together
- Service DAO
- Community that offers service and shares resources
- Product DAO
- Meta layer, like open-source projects, with contributors collaborating
- Hybrids
- Examples
- Development firm that also offers products
- Venture firm that also offers services
Berlin Co-Ops
- Caring is core
- Addressing trauma in high functioning groups
Streetwear DAO
- Already has a network of advisors
- Ready to start with incubators and accelerators
- Build a framework with guardrails
- Attracted to 501c3 and global network of LLCs
- Trying to protect against fashion industry powers
- Collection of multiple DAOs
- Some have more autonomy than others
- Some have better ways to interact with legal
Challenging to plan everything out at the start
- Grow organically
- Set the rails
- Design is iterative
- Young people are going to tell us how to do it
1st build the community
- Connect with mentors
- Use funding to address specific issues
- Focus on understanding, not prescribing
- Use community tech and on chain tech
- Fundraising, with share ownership
Federated Model
- Inspired by Dream DAO
Check out [MetaFactory](https://www.metafactory.ai/)
To avoid equity, consider a tax deductible donation instead.
Marketplace
- Social
- For profit
- Benefit of some successes from the incubator
Blockchain can track decisions
Current:
- Bringing on advisors
- Figuring out legal
- Trying to prevent being targeted
Community and open source development
- Looser structures allow forking
- Network can grow like mycelium and seeds
- A DAO can fork away from a hostile takeover
- The thing that's most resistant to capture is community
- Especially if the community has skin in the game and ownership
- Ethereum has more capture resistance…community
New models of ownership:
- DAO shares as equity
- Sweat equity and power
- Contributions are meaningful
- But equity is responsive to blood, sweat and tears
Accelerator participants are DAO members
- Demo Day can be a community discussion about what gets funded
- Ownership among the community is interesting to explore
What about Intellectual property?
- Can be licensed
- What about a secondary market?
Look at the Techstars model and improve upon it
See about equity and ownership for contributions
Brand economy - feeling you're part of a brand
DAOhaus Resources:
[DAOhaus V3: The Protocol for Purpose-Driven Governance](https://daohaus.mirror.xyz/bcJCN2H7vow6xRE977A4pTWUNR0vqrgTscFLtu2ttn8)
[Governance Design and Custom DAO App Development](https://bootleggers.wtf/)
[DAO it Like You Mean It](https://www.youtube.com/watch?v=tlXVuM70GC8)