### Food - back2basics <span style='color:#c9c8c9'>Everything here is to question and to debate :-)</span> Trend summary : Organic certificates **→** Celebrity endorsement **→** Creators personal journey <span style="font-size:3rem">→</span> Community Backed ? ### Ground rules In food ? - Investments * Local production and local consumption and local delivery * Industrial scale production **Vs** Individual style consumption * Community Engagement **Vs** Social(?) Meida Ad/Post engagement * Gastronomy to grass routes ... food as social expression ? * Open ingredients is like html code in browser * Patents for protection -or- Passionate Participation * Global brands like Strabucks resorting to local trends 'Jenny's Shop' * Beautiful throw away packaging vs Protective Circulatory Containars * Brand Cap Delivery boy - or - Community Verified ..