---
# System prepended metadata

title: SuperLayer Grants Design V1
tags: [SuperLayer]

---

---
tags: SuperLayer
---

# SuperLayer Grants Design V1

---
**Superlayer is looking for:**

- acquisition of grantees
- retention of grantees
- grants management, coordination and distribution


:::danger
Ask: "How do we manage, coordinate and distribute grants?"
:::

---

## Deliverables:

I. Infrastructure for Economic Distribution
II. Pipeline to acquire, engage and retain grantees 

**Engagement**

| Goal          | Metric               |
| ----------------- |:----------------------- |
| Community satisfaction through community experiences| Establish customer lifetime value (CLV)   |
| Funnel through a pipeline | Conversion Rate %| 
| Retention | Net promoter score    |

### Deliverable I
1. Infrastructure for Economic Distribution
2. Structure and scale infrastructure
3. Timeline to launch
4. Participation Incentives

Example Tooling:
[Notion](https://www.notion.so/)
[Discourse](https://www.discourse.org/)
[Request Network](https://request.network/en/)


### Deliverable II

## How do we get there? 

- Incentivize grantee activation and retention
- Moving them along the "commitment curve" and into the center
- identify and collect all the partcipants who have attended "hook" workshops

```
Hook Workshops:
"How to build or fund social tokens"
```

![](https://i.imgur.com/D9YeZab.png)

Move Creators from Passive members into Active Members

---

**Timeline:**

**Kick-off: TBD 2021**

Week 1: Onboarding and Initial Strategy Assessment 
SuperLayer shares relevant information for Sydney to map out proposal
Consistent communication for any additional, missing, and follow-up information

Week 2: Incentive Creation vertically for grantees
Drafting grantee acquisition proposal
Outreach to internal customers to approve or counter strategic direction

Week 4: Create logistics, grant distribution
Managing existing and building net-new assets and programming
Collaborating with the marketing team on a shared message

Week 6: Outreach to current Lead community members
Distributing bandwidth constraints
Delegating program owners 

Week 8: Onboarding roles with objectives and metrics
Scheduling deliverables and assigning points-of-contact
Fixing and preventing churn in the user journey 

Week 12: Launch logistics and announcements
Directing grants distribution channels to orbit

### Next Steps

- set up call to iterate on deliverables, expectations and timeline