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# System prepended metadata

title: Overcoming Challenges and Driving Innovation

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# Overcoming Challenges and Driving Innovation

Overcoming Technical Challenges. The Magic Behind NFT Platforms

06:00pm - 06:35pm

CTOs and Product Managers from a number of prominent tokenized art marketplaces will discuss their experiences in designing and building a product to maximize user experiences. From decentralized media storage and front-end design to innovative smart contracts and extensive testing, the panel shares some of the biggest challenges and most rewarding successes they witnessed throughout a long and intensive process.

### Points to note

* Improvements in **file storage**
    * IPFS is great but not perfect
    * Other solutions are still immature but getting better
    * Data longevity 
    * file size limitations 
        * load times, generally making paletable experience for collectors and artist
    * more interactive and richer media types expected/wanted

* Handling **mixed media**
    * Transcoding pipelines 
    * Formats are not always supported in all browsers/phones
    * Maintaining the original quality but making it more accesible is a challenage 

* **Standards** are needed and still evolving
    * Most follow the OpenSea standards on **metadata** but really different domains require different standards i.e. art vs gaming most likely need different standards
    * **Secondary sale roylaty standards** are still missing
        * **EIP-2981** trying to get to the bottom of this problem

* **transparency** for minting and token purchases
    * being able to track token movements and prices will be benfical in the future - no agregation here

* Spotting deep **fakes**
    * how to reliability do this

* **GAS** is a problem full stop
    * **immutablex** and other rollup based solutions on the cards
    * transaction 

* **Mobile** first UX is getting more important 
    * WalletConnect enabling wallet less web3 access from normal browsers

* **Large attack** surface
    * smart contacts and all the secuirty concerns they bring
    * all web 2 era security considerations need to be though about
    * key management
    * artist key management
    * Identity if key

* **Uploading large files** on poor connections
    * dependant on internet access
    * same for page load speeds

* Success
    * improved artwork handling for social channels was a big win, lots fo effort went into that
    * Caching layers are king 
        * UX and page speed still need to be quick



