# research objectives 1. understand experience. 2. i have na idea in mind and want to get a tempreature. want to get feedback on proposed idea, or experiement. indepth interviews / diary studies, will get a indepth that can help you learn how to do surveys in focus groups, if one or two users raise the same topic. we would create a survey to ask that specific questions. - surveys are good at getting you a broader scope round 2 of a survey or interviews. - ask if they would be up for asking additional feedback. when you ask how or why, try to gauge how much someone values it. - a person might say i use the like button on facebook all the time - how much you value the like button? - you migth understand that usage is there but usage is not. is the work to understand, or to fix something thats designed? --- exploritory reserach - its when you dont have a good idea. - want to do due deligence - is it worth trying to do evaluative research - pre-existing and want to solve the problem - evaulate if it needs to be fixed or not - it could be that customers are satisfied - there is a use case of it