---
# System prepended metadata

title: Untitled

---

- ### 1. What good Facilitation feels like
    - The Starbucks Story
        - Hook
            - Starbucks started with a single small store in 1971 in Seattle.
            - From the narrow storefront, they become public in 1992 quickly become the largest coffee-house chain in the world. (30.000 stores in 2000)
            - Many people are aware of the success story, but not a lot of people know about the moment, when Starbucks future changed. 
        - Ephiphany
            - Let’s turn to Howard Schultz, the CEO of Starbucks. Schultz’ vision for Starbucks wasn't about the coffee as much as it was about the experience—the feeling—that Schultz wanted people to have when they walked in. [*](((gcvMY8Hwu)))
            - Schultz’s biggest idea for the future of Starbucks came during the spring of 1983 when the company sent him to [Milan](https://www.britannica.com/place/Milan-Italy) to attend an international housewares show. While in [Italy](https://www.britannica.com/place/Italy), he was impressed with the country’s cafés, and he thought of doing something similar in Starbucks.[*](((B0_Q3R852)))
            - “I was out of my mind. I walked in and saw a symphony of activity and the romance and the theater of coffee, coffee at the center of conversation and the sense of community. That’s what spoke to me.” Schultz didn't want to bring the coffee back from Italy, but the feeling of the experience. [*](((gcvMY8Hwu)))
            - When I first interviewed Howard Schultz, I was the one who first brought up the word ‘coffee.’ Schultz doesn't sell coffee; he sells an experience. He’s focused on how people feel when they enter a store. Everything in a Starbucks store— design, smells, sounds—is created to evoke a feeling of community and conversation.
    - Transition
        - __I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.__  - Maya Angelou #Quote
    - 3P Model
        - A workshop that is facilitated well, feels productive, purposeful and personal to the participants. 
        - Purposeful
            - A workshop feels purposeful, when the challenge is meaningful for participants. 
        - Productive
            - A workshop feels productive, when there is progress made.
        - Personal
            - A workshop feels personal, when the group is in harmony. 
    - Feedback Loop
        - Purposeful → Productive
            - If a workshop feels purposeful, participant are willing to invest more energy and engagement. 
            - Opposite of the "Pointless Meeting"
        - Productive → Personal 
            - If progress is made as a team, the connection is strength-end. 
        - Personal → Purposeful
            - If the team goes along better, then the meeting immediately feels more meaningful.
