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# Sustainable Practices Enabled by Digital Technologies

The urgency of addressing climate change has prompted many companies to follow a more sustainable path, with an increasing number of them publicly committing to Environmental, Social, and Governance (ESG) principles. However, these commitments must be backed by tangible actions. 

As a result, there is a growing agreement that leveraging [digital transformation in utilities](https://www.antino.com/blog/how-digital-transformation-is-powering-the-utility-sector), healthcare, and other sectors, is key to achieving a greener future.

That’s why, the global business landscape is witnessing two significant trends in recent years- the green transition and the digital transition. These trends are interconnected challenges wherein one cannot succeed without the other. In practical terms, companies are increasingly recognizing digitalization as a means to enhance their environmental performance. 

But, how digital technologies are supporting sustainable change? Let’s have a look…

## How Digital Technologies are Helping Businesses bring Sustainable difference?

The benefits and [importance of digital transformation](https://www.antino.com/blog/digital-transformation) are increasing at a rapid pace among businesses, particularly micro, small, and medium enterprises. This includes access to a wealth of information, heightened productivity, improved decision-making based on data, and expanded customer outreach for businesses while also keeping sustainability in mind.

So, here are some of the major sustainable practices enabled by digital technologies to help enterprises achieve sustainable goals…


### Green Business Operations

Taking advantage of digital technologies enables enterprises to streamline and optimize their daily operations in the most eco-friendly manner. To give an idea, [cloud computing](https://www.ibm.com/topics/cloud-computing) helps businesses in limiting the need for physical infrastructure which ultimately leads to lower energy consumption and a smaller ecological impact. Moreover, virtual meeting tools also negate the necessity for extensive business travel, hence, contributing to a greener conveyance approach.

### Minimized Carbon Footprint

Organizations can reduce their carbon footprint to a great extent by strategically adapting to digital transformation technologies. One key approach is the implementation of smart energy management systems. Therefore, by leveraging IoT-enabled sensors, companies can actively monitor and control energy usage. This not only helps in enhancing operational efficiency but also helps businesses to optimize their overall resource consumption.

### Repurpose Waste

Utilizing technological solutions supports the efficient repurposing of waste materials, contributing to the establishment of a circular economy. For example, the strategic application of data analytics can identify viable opportunities to reuse or recycle materials within the production process. Furthermore, the implementation of [blockchain technology](https://www.investopedia.com/terms/b/blockchain.asp) enhances transparency in supply chains, ensuring that waste materials are redirected for repurposing instead of adversely impacting the environment.

### Eco-friendly Product Lifecycle Management

Digital technologies enable enterprises to track and manage the entire lifecycle of their products in an environmentally responsible manner. From design to disposal, businesses can use data analytics to minimize resource consumption and identify eco-friendly materials. As a result, businesses are shifting towards using digital twin technology to simulate and optimize the environmental impact of their product throughout its life cycle.

### Precision Agriculture

In the agricultural sector, digital technologies such as sensors, drones, and data analytics enable precision farming practices. This leads to optimized resource use, reduced waste, and minimized environmental impact through targeted application of water, fertilizers, and pesticides. Therefore, farmers and businesses alike are utilizing IoT sensors to monitor soil moisture levels and nutrient content which helps in applying resources only where needed.

### Renewable Energy Integration

Digital technologies back up enterprises to integrate renewable energy sources seamlessly. Smart grids, powered by data analytics and [IoT](https://www.oracle.com/ca-en/internet-of-things/what-is-iot/), enable businesses to optimize the use of renewable energy, thereby reducing dependence on non-renewable sources. This, in turn, supports the transition towards a more sustainable energy infrastructure.


The integration of digital technologies into business operations opens up various opportunities to implement sustainable practices. And this transformation is only going to revolutionize into something bigger and better than expected.


## Can Digital Technologies be termed as the ‘New Normal’ for Sustainability?

The answer to the above-stated question is an absolute ‘Yes’! 

Now, digital technologies have transcended being a mere trend and have firmly established themselves as a cornerstone of sustainable practices. The agility, efficiency, and transformative potential offered by these technologies have positioned them as essential tools for businesses adopting the path toward a more sustainable and resilient future.
