---
title : Setup Instagram bot
sidebar_label : Setup Instagram bot
---
This guide will walk you through the process of creating a Instagram professional account and setting up your own chatbot for Instagram.
## Setting up Instagram bot
To set up Instagram bot, you need to perform the following:
* [Set up a business account on Instagram](#Connect)
* [Setup a bot](https://docs.yellow.ai/docs/platform_concepts/Getting%20Started/account-setup#create-your-first-bot) on Yellow.ai platform based on your use case.
* [Test your bot](#test)
## Prerequisites to setup an Instagram channel
The following are the prerequisites to setup a Instagram bot:
1. Create an [Instagram Professional Account](https://www.facebook.com/help/instagram/138925576505882) or a business account.
2. Ensure that your **Facebook Page** is connected to your [Instagram professional account](https://developers.facebook.com/docs/instagram-api/overview#pages). To create a new page, click [here](https://www.facebook.com/pages/create).
3. Ensure that you have enabled **Access to Messages** in your Instagram account. (**Settings > Privacy > Messages > Enable Allow Access to Messages**).
4. Create an additional personal or test Instagram account for testing.
## Set up a business account on Instagram
:::note
If you already have an Instagram personal account, then you can switch to a business account. For more information, click [here](https://www.facebook.com/business/help/502981923235522).
:::
To set up a business account on Instagram, follow these steps:
1. Navigate to your profile, click **Hamburger Menu > Settings**.
2. Click **Switch to Professional Account**.
3. Select **Business** and then click **Next**.
<img src="https://i.imgur.com/cg2AUBi.png" alt="drawing" width="50%"/>
4. Click **Next** to continue.
<img src="https://i.imgur.com/dmn1Ms9.png" alt="drawing" width="50%"/>
5. Select a category for your business and click **Done**
<img src="https://i.imgur.com/dzEudGg.png" alt="drawing" width="50%"/>
6. Add your business details and click **Save**. <br/>Click **Don't use my contact info** to skip adding business info for testing accounts.
<img src="https://i.imgur.com/Wsk7UXP.png" alt="drawing" width="50%"/>
7. Click **Done**. Now your Instagram personal account will be switched to business account.
<img src="https://i.imgur.com/M4ATqt5.png" alt="drawing" width="50%"/>
### Link your Facebook page to Instagram account
Before you proceed, you need to link Facebook to your Instagram account. This connection enables you to share posts and pictures between your FB page and Instagram, Share ads from your FB page to Instagram, and integrate third-party apps.
You can connect your Facebook either through your Facebook page settings or within the settings of your Instagram business account.
#### To connect Facebook through your Instagram account:
1. Log in to your Facebook account.
2. On your **News Feed**, click the **Page** that you have created.
3. On your FB page, navigate to **Settings**.
4. Click **Linked accounts**.
5. Click **Connect Account**.
6. Click **Connect**.
<center><img src="https://i.imgur.com/eiwrwgF.png" alt="drawing" width="50%"/></center>
7. Enable **Allow access to Instagram messages in Inbox** and click **Confirm**.
<center><img src="https://i.imgur.com/xGvYonA.png" alt="drawing" width="50%"/><center>
8. Enter your Instagram's username and password and click **Log in**.
<center><img src="https://i.imgur.com/aee8Gaq.png" alt="drawing" width="50%"/>
Now your Facebook page will be connected to your Instagram account.
<img src="https://i.imgur.com/WQ2Y2TJ.png" alt="drawing" width="60%"/>
:::info
If you want to disconnect your page, which is linked to Instagram, click **Disconnect**. For more information, click [here](https://www.facebook.com/help/1148909221857370).
:::
## Connect your Facebook account to the Yellow.ai platform
1. On the switcher, click **Channels > Messaging > Instagram**.
2. Click **Connect to your Facebook account** and add your Facebook business account credentials.
3. After signing into the account, click **Continue**.
4. Select the **Instagram business account** you want to activate and click **Next**.
<img src="https://i.imgur.com/hMinH5F.png" alt="drawing" width="50%"/>
5. Select the **Facebook Page** (you can select only one page) that is connected to your **Instagram Business account**.
<img src="https://i.imgur.com/VYDn1wX.png" alt="drawing" width="50%"/>
6. Enable all the permissions and click **Done**.
<img src="https://i.imgur.com/XhaFKeL.png" alt="drawing" width="50%"/>
7. Click **OK** to continue.
<img src="https://i.imgur.com/At8hlec.png" alt="drawing" width="50%"/>
8. Select the Facebook page and click **Continue**.
This will connect your Facebook page to the Instagram account.
:::note
If you want to remove the account, click **Disconnect**.
:::
### Add conversation starters
Conversation starters allows you to initiate conversations with a business by providing a list of commonly asked questions.
To add conversation starters, follow these steps:
1. On the Instagram page, click **+Add conversation starter**.
2. Enter **Quick reply** and your preferred **Action**.
<img src="https://i.imgur.com/RQDxqCq.png" alt="drawing" width="50%"/>
3. Click **+Add conversation starter** to add more conversation starters (upto 4), then click **Save**.
- Option 1: Pre-purchase product queries.
<center><img src="https://i.imgur.com/P87YGKj.png" alt="drawing" width="40%"/></center>
- Option 2: Post-purchase customer support**
<center><img src="https://i.imgur.com/RSbkBLm.png" alt="drawing" width="40%"/></center>
## Setup your bot
You need to use intents to identify user utterances and automate respond to their messages on Instagram page.
* **Define bot's purpose and scope**: First, understand the scope and purpose of your bot (use case). Clearly outline what types of questions or requests the bot should handle based on your intended use case.
* **[Create Intents](https://docs.yellow.ai/docs/platform_concepts/studio/train/intents)**: Add the intents that correspond to common questions or requests from users. Within each intent, add the relevant utterances and ensure they are trained to trigger the appropriate flow.
* **[Create flows](https://docs.yellow.ai/docs/platform_concepts/studio/build/Flows/journeys)**: Design customized conversation flows to manage responses to your Instram page. You can incorporate text, carousel, and quick replies within the flow.
Once you set up the bot, verify whether the bot responds to user according to the defined use case.
## Test your bot on Instagram
After connecting your bot on Yellow platform, you can test your bot as mentioned here:
1. [Setup your bot](https://docs.yellow.ai/docs/platform_concepts/Getting%20Started/create-a-bot) based on your business use case.
2. Log in to your personal Instagram account or use a secondary test account that you have created for testing purpose.
3. Send a message (as per the configured intent) to the test Instagram account that you have connected to your bot.
<img src="https://i.imgur.com/yptWHk5.jpg" alt="drawing" width="50%"/>
<br/>• If the intent does not match, the bot should be able to respond with a fallback message.
5. Navigate to the Inbox module in the platform and select **Bot messages** in the **Chats** section. Here, you can view the entire conversation between the bot and user.
6. If a flow is configured for agent reply using the [raise ticket](https://docs.yellow.ai/docs/platform_concepts/studio/build/nodes/action-nodes#17-raise-ticket) node to start a conversation with an agent, it initiates a conversation with the agent. Once a conversation is initiated, the user can talk to the agent.
<img src="https://i.imgur.com/8vXOiyb.png" alt="drawing" width="40%"/>
7. To view the entire conversation between the live agent and user, navigate to the **Inbox** module in the platform and select **Bot messages** in the **My Chats** section.
* When the conversation between the agent and user ends, the bot takes over the conversation forward with the user.
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